
Trend 17: 3 Things You Didn’t Know About Audi Owners
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchToday, we continue our trends with a look at Audi owners (for a quick comparison to all new car owners in 2019 click here). Below are some interesting facts and demographic information about people who own any model Audi.Audi is a German…

Trend 18: Where Consumers Find Information on Engine Parts, by Age Group
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchToday we are going to look at some of our own research to give you an idea of where enthusiasts go to find information about engine parts. We will also look at how certain age groups tend to visit different outlets to find their answers.As…

Trend 19: Auto Sales Rise in August and September
Auto Aftermarket News & Trends, Automotive Market ResearchThe US automotive industry has always played a large part in the economy, and the same industry that once needed a taxpayer bailout to stay alive may be the one to stave off another recession. Over the past two years, Ford Motor Co., General…

Trend 22: The Importance of Email in Online Shopping
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchWelcome back to our blog! Today we will give you a look at how important email is when driving up sales during the holiday season.Email is an important tool for increasing your online traffic, as well as sales— especially on key promotional…

Trend 24: Where Crankshaft Buyers Find Information
Auto Aftermarket News & Trends, Automotive Market ResearchHave you ever wondered where automotive enthusiasts find information about products, vehicles, maintenance, and what's going on in the automotive world? We surveyed automotive enthusiasts who had recently bought or shopped for crankshafts to…

Retail Auto Parts Sales Outlook for 2012
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchWelcome back to our blog! Today we'll look at auto aftermarket Trend 25: Our outlook for retail auto parts and accessories sales for 2012 and two important industry trends you should know: Auto parts trends 2012 1). January-June 2012 showed…

Amazon and 3 Predictions for the Automotive Aftermarket
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchOur series of automotive trends continues with our predictions on one of the automotive aftermarket's largest retailers, Amazon.Prediction 1: Amazon will start charging sales tax. More states are following suit in the bid to make Amazon charge…

eBay and 3 Predictions for the Automotive Aftermarket
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchThe online giant eBay is growing and evolving with both consumers and merchants in mind. It's now more than an online auction site and "the world's online marketplace." It has evolved into sales platforms and technologies, through its many subsidiaries,…

Trend 29: SEMA CDI, Consumer Confidence And a September Rebound
Auto Aftermarket News & Trends, Automotive Market ResearchToday's market research trend: Consumer Demand and Confidence improved in September 2012.The SEMA Consumer Demand Index (CDI) and Consumer Confidence rebounded in September. The SEMA CDI jumped to 45, the highest level since it hit 57 back…

Trend 30: 3 Things You Didn’t Know About 2007-2013 GMC Sierra Owners
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchOur 30th trend will give you a look at 2007-2013 GMC Sierra (1500) owners and a bit of a comparison to its counterpart, the Silverado. Like the Silverado, Sierra sales in the US have fluctuated with an overall decline since 2005 with a slight…

Trend 31: 3 Things You Didn’t Know About 2007-2013 Silverado Owners
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchOur 31st trend will give you a look at 2007-2013 Chevy Silverado (1500) owners and help you understand some demographics involved with this specific vehicle owner.Silverado sales in the US have fluctuated with an overall decline since 2005.…

Trend 32: The Consumer’s Definition of Performance
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchA large portion of the automotive aftermarket offers products that improve "performance," but what exactly is performance? In 2009, Hedges & Company originated market research on how automotive enthusiasts define "performance" as part of…

We freely publish market research and data on our website. Hedges & Company does this as a service to the automotive aftermarket industry because sometimes there’s a shortage of information in the industry for something specific you need to know.
