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0 (0)'>In With Audience Buying, Out With Media Buying. In With Audience Planning, Out With Media Planning 0 (0)
Marketing ArticlesAudience buying is the new marketing strategy in 2021. Media buying has decided to take an early retirement. Media planning is stepping aside for audience planning. The world of media is going through the biggest transformation in marketing history. Marketers can now hyper-target custom audiences interested in their products and services. This marketing technology is now available for the aftermarket industry and …