auto parts marketing

Grow your sales with a full-service digital marketing agency serving the automotive aftermarket and powersports industries.

Here's what we do and why we're different than other agencies:

automotive market research SEMAAutomotive market research

You'll have a complete understanding of how enthusiasts shop and buy with our experience in automotive market research. Brand awareness, new product research, buying and shopping behavior...we've done it all from online surveys to focus groups. We've fielded hundreds of qualitative and quantitative B2B and B2C projects and can help you better understand your customer and the market.

Online marketingonline auto parts marketing

Be in front of auto parts buyers at the point of purchase with 100% measurabilty. Your marketing message can appear on over 1 million websites 24/7 with Google and Bing search and display ads. We're the only Google Premier Partner agency dedicated to the aftermarket.

VIO dataVehicles in Operation (VIO) Analysis

Know your market potential with custom VIO reporting based on make, model, year, fuel type, demographics, household statistics and more. Our analysis has been quoted by NBC Nightly News with Brian Williams, Bloomberg Businessweek, The Wall Street Journal and major new outlets.

auto parts seo agenciesAuto parts SEO and content marketing

Show up in Google, Bing, mobile search and local search with search engine optimization (SEO) best practices. Rank ahead of your competitors in search results. Have custom website content and blog postings that sell more parts and services!

email direct mail100x67Email marketing and direct mail

Communicate directly to customers and announce promotions or new products. Send automated shopping cart abandon emails, showing additional recommended products. Reach new prospects by vehicle year, make or model using email or direct mail. We've delivered over 100 million emails in a single year! If you mail catalogs, we've built profitable mailing models and mailing lists for mailings of 20,000 up to 2 million catalogs.

google shopping pies aces sema data coop sdc dciGoogle Shopping

Take advantage of highly effective Google Shopping ads with our optimized product data feeds, using PIES or ACES data. We manage your optimized feeds using data from your website, from DCi, the SEMA Data Coop, and other data sources.

SEMA, Auto Care Association, AASA, MRAMembers of SEMA, Auto Care Association, CAN, AASA & MRA

We're active members of our aftermarket industry's trade associations and have been for years. We attend the annual SEMA and AAPEX shows, CAN Connect (formerly the PWA Conference) and support our industry. We've been invited to speak at the SEMA Show, CAN Connect (formerly the PWA Conference), the PRI Show, AASA conferences, and other industry events.

automotive mailing listVehicle owner mailing lists

You can market your products and services using mailing lists by vehicle make, model and year including muscle cars, late model cars and light trucks. Over 170 million postal records and over 55 million email records. All postal mailing lists are updated through the National Change of Address (NCOA) system.

You get complete transparencyautomotive marketing analytics reporting

Know exactly what your digital marketing is doing. We provide reports to satisfy your CEO, board, or marketing and accounting departments. We complied with Google's third-party policies years before it was required. Your Google AdWords or Bing Ads account remains your property and you maintain full access.

News about us or our awesome clients

There's usually something interesting going on here. Read up on recent news from Hedges & Company, an automotive digital marketing agency, and our awesome clients.

Hedges & Company partial client listing

As a general practice we do not list our current SEO, pay per click and email clients for confidentiality.

From small, privately-owned businesses up to Fortune 500 corporations, we provide superior results.

We're an automotive Internet marketing company also serving the motorsports and powersports industries. Descriptions of our marketing work are available here.

SEMA member, AASA member, AutoCare Association member, MRA member

  • AAA (American Automobile Association)
  • AAG
  • ABRN Magazine
  • Advanstar Communications
  • Aftermarket Business Magazine
  • Alpine Electronics of America
  • APSA
  • ATT
  • BMW Motorcycles of America
  • Bridger Capital
  • California Car Cover
  • Carlisle Events
  • CarMax
  • Carnegie Mellon University
  • Cummins
  • DEKRA Automotive North America
  • Direct Communications, Inc. (DCi)
  • Duke University
  • Encana Corporation
  • Firebird International Raceway
  • Granatelli Motorsports
  • Heartland Park Topeka
  • IBM
  • Iowa State University
  • Jasper Engines
  • Kingfish Group
  • Monomoy Capital Partners
  • Myers Industries, Inc
  • National Hot Rod Association (NHRA)
  • National Speed Sport News
  • Pirelli Tyre S.p.A.
  • Princeton University
  • Prestolite Performance
  • Royal Purple Raceway
  • Scott Bader, Inc
  • Shearlink Capital
  • Specialty Equipment Market Association (SEMA)
  • Skip Barber Racing School
  • SEMA Show
  • Southern Calif. Assoc. of Governments
  • Testor Corporation/RPM International
  • The Enthusiast Network (TEN)
  • thunder::tech
  • Tribal Brands
  • Triumph Motorcycles America
  • University of Virginia
  • Valeo
  • VF Corporation
  • YP Marketing Solutions