Automotive Market Research Reports Services & Data

Articles covering automotive market research reports, research analysis, automotive industry trends and vehicle registration reporting.

Automotive Market Research Services

We can help with automotive focus groups, brand awareness research, consumer surveys, B2B surveys, competitor analysis and more.

Automotive Market Research Reports

Hedges & Company is a leading author and publisher of syndicated automotive market research. Here are articles we authored showing various auto market research projects we’ve worked on. We specialize in automotive focus groups (in-person and online), market research surveys, consumer surveys, brand research and brand perception studies, and more.

Data Used in Automotive Market Research

Do you need to know how many licensed drivers there are in the US? The popularity of certain vehicles by geographic region? Demographics of vehicle owners? Vehicles in operation (VIO) data including the number of vehicles in the US? Sales trends or ecommerce trends? Look no further, we have you covered in the latest market research data.

tesla

Tesla Model 3 Demographics: Income, Age, Gender and More

Tesla Model 3 demographics: average income of a Model 3 owner Let's start our Tesla Model 3 demographics analysis with average household income. A Tesla Model 3 owner household makes $128,140 per year. The Tesla Model S owner has an average…

New BMW Owner Demographics: Income, Age, Gender and More

We dug into our database of vehicle owners to pull new BMW owner demographics in 2019. Let's jump right in! New BMW owner demographics: average income of a BMW owner The average household income of a new BMW car or SUV buyer in 2019 is $124,800…

Automotive Industry Analysis: Online Automotive Ecommerce Market Size Will Be $12 Billion in 2019

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Highlights from our annual automotive industry analysis: • Online automotive eCommerce market will pass $12B in 2019 in the U.S. Projected at $19B by 2022. • North American automotive eCommerce market nearly $16B in 2019, excluding auctions,…
SUV demographics
tesla

Tesla Owner Demographics: Income, Age, Gender and More

Curious about Tesla owner demographics, including Model S and Model X owners? Read on! (By the way, here's the link if you're looking for demographics on the Tesla Model 3). Tesla owner demographics: average income of a Tesla owner The average…

Pickup Truck Owner Demographics: Who Buys Pickup Trucks?

Here is some information on full-size pickup truck owner demographics from our automotive database. This article helps answer the question, "who buys pickup trucks?" in 2018. Demographics of pickup truck buyers vary a lot from make to make. Light…
hybrid vehicles by state

Registered vehicles by state: fun facts

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Looking at registered vehicles by state in the US we found some interesting things that you can use for your next trivia contest for categories like "registered vehicles by state" or "number of vehicles in US." Most popular vehicle by state The…
auto parts ecommerce

Vehicles in Operation (VIO) FAQs

Here are some questions we get a lot on our analysis and custom reporting of vehicle registration data. Note that we do not provide raw data, we only produce custom reporting that utilizes vehicles in operation (VIO) data. Q: How many cars…
auto parts ecommerce platform

Automotive Ecommerce Trends: Shoppers Searching for Manufacturer Websites

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Auto parts eCommerce trends: Why auto parts shoppers search for manufacturer websites before making a purchase Here's one of the most important automotive eCommerce trends. While consumers search for an automotive eCommerce website, they also…

Auto Parts Retail Industry Analysis: Digital Influence on Retail Auto Parts Sales

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In auto parts retail industry analysis, we show how digital influence is driving billions of dollars in retail sales and it's not stopping. Our latest automotive aftermarket industry trends forecast shows that digital influence affects nearly…
auto parts ecommerce

Online Parts Sales to Top $10 Billion in 2018

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Note: this article was published in April 2018. For an updated article published in January 2019 on the automotive eCommerce market please follow the link. Annual automotive aftermarket trends forecast of auto parts ecommerce summary: •…