Automotive aftermarket news, aftermarket trends and industry analysis from our own in-depth research plus SEMA, AASA, MEMA, and the Auto Care Association.
Most Popular Trucks in America 2019
Auto Aftermarket AnalysisHere are the most popular full-size pickup trucks in America in 2019, through the third quarter (September 30). Total new registrations of light trucks in the US broke 9 million and is projected to be around 12 million for 2019. Pickup trucks broke 2...
Automotive Conversion Rate Optimization Tools
Auto Aftermarket Analysis, Automotive Marketing ArticlesUse our free automotive conversion rate optimization tool
After extensive research and analysis we built a free automotive conversion rate optimization tool you can use to measure or predict your own conversion rate. We took auto parts website…
Auto Parts eCommerce Platforms
Auto Aftermarket AnalysisHere's the ultimate comparison to help you pick an auto parts eCommerce platform. Websites selling parts and accessories have a unique requirement for shoppers to easily find parts based on fitment. If you're looking for an auto parts eCommerce website builder we strongly recommend using one that understands fitment...
Online Holiday Shopping Statistics 2018 vs 2019: Auto Parts & Accessories
Auto Aftermarket Analysis, Automotive Market Research, Automotive Marketing ArticlesThe Christmas shopping season is coming! Here are some 2018 and projected 2019 online holiday shopping statistics. As you plan your email marketing, SEO and paid search campaigns for auto parts, keep these online shopping days in mind.
Selling…
Auto Parts Industry Analysis: Online Automotive eCommerce Market At $12 Billion in 2019
Auto Aftermarket Analysis, Automotive Market Research, Automotive Marketing ArticlesHighlights from our annual auto parts industry analysis:
• Online automotive eCommerce market will pass $12B in 2019 in the US; Projected at $19B by 2022.
• North American automotive eCommerce market nearly $16B in 2019, excluding auctions,…
Registered vehicles by state: fun facts
Auto Aftermarket Analysis, Automotive Market ResearchLooking at registered vehicles by state in the US we found some interesting things that you can use for your next trivia contest for categories like "registered vehicles by state" or "number of vehicles in US."
Most popular vehicle by state
The…
Automotive Industry Trends: Light Trucks Outselling Automobiles
Auto Aftermarket AnalysisLight trucks in the US continue their upward growth, and are now beating cars by more than 2 to 1.
Through April 2018, 3.69 million light trucks were sold in the US according to the Bureau of Economic Analysis, compared to 1.75 million automobiles.…
Automotive Ecommerce Trends: Shoppers Searching for Manufacturer Websites
Auto Aftermarket Analysis, Automotive Market Research, Automotive Marketing ArticlesAuto parts eCommerce trends: Why auto parts shoppers search for manufacturer websites before making a purchase
Here's one of the most important automotive eCommerce trends. While consumers search for an automotive eCommerce website, they also…
Auto Parts Retail Industry Analysis: Digital Influence on Retail Auto Parts Sales
Auto Aftermarket Analysis, Automotive Market Research, Automotive Marketing ArticlesIn auto parts retail industry analysis, we show how digital influence is driving billions of dollars in retail sales and it's not stopping.
Our latest automotive aftermarket industry trends forecast shows that digital influence affects nearly…
What To Expect From An Auto Parts SEO Company: A Guide
Auto Aftermarket Analysis, Automotive Marketing Articles
Are you looking for an auto parts SEO company for your parts website (manufacturer or retailer)? How do you know what you should expect in terms of experience, services and results?
If you need SEO services, how do you know what to even…
Auto Parts Keyword List for SEO
Auto Aftermarket Analysis, Automotive Marketing Articles[Auto parts keyword list article updated for 2020] Are you trying to compile an auto parts keyword list for your SEO?
As you may already know, we do extensive testing and experimenting on what works best for SEO. We also do our own case studies…
Online Parts Sales Top $10 Billion in 2018
Auto Aftermarket Analysis, Automotive Market ResearchNote: this article was published in April 2018. For an updated article published in January 2019 on the automotive eCommerce market please follow the link.
Annual automotive aftermarket trends forecast of auto parts ecommerce summary:
•…