Shopify SEO services
for auto parts and accessories.

We get great SEO results on Shopify. Scroll down to learn more.

Shopify SEO
services
for auto
parts and
accessories.

We get great SEO results on Shopify.
Scroll down to learn more.

Get a Free Shopify
SEO Consultation

Shopify SEO experts for auto parts and accessories: Get on Page 1 of Google

Shopify SEO expertsOur experience offering Shopify SEO services goes back years. Not only do we know the Shopify platform, we have 20+ years of experience in the automotive aftermarket, and we know how to optimize your Shopify site for SEO. Our Shopify clients have thousands of keywords on Page 1 of Google. When it comes to Shopify, we can jump right in for you.

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Our Shopify SEO 3-step process

1. Starting Shopify SEO

Shopify is a great platform for SEO and has unique requirements. A kick-off call with you confirms your priorities and goals for SEO. We evaluate any existing SEO apps, make sure canonical tags for product pages are correct, confirm the blog is set up correctly, check the home page, verify structure of category (your Shopify collections pages), and if product pages can be edited in .liquid code.

We also do intensive keyword research and look at historic trends of your site and your competitors.

2. Prioritize, optimize, research

At this point, Hedges & Company Shopify SEO analysis has shown organic strengths and weaknesses for your site as well as competitor sites. The kick-off call gave us any client priorities (brands, product types, new products, etc.).

All of that leads us to prioritize what work to do, to get your Shopify store on Page 1 of Google.

Prioritization may direct us to work on category (Shopify collections) pages, or product pages, or creating/improving blog posts for organic rankings.

3. Evaluate, measure, repeat

Our Shopify SEO services are data-driven. We approach a Shopify site with specific ways for SEO optimization. Measuring results is critical.

We use first-party tools (Google Search Console, Google Analytics, Bing Webmaster Tools) and third-party tools to measure your progress: keywords on Page 1 of Google, new keywords ranked on Google, and sales revenue from organic search.

Shopify SEO services are like a flywheel. It starts to build momentum and then it turns faster as the momentum increases.

As a Google Premier Partner, we’re required to show this disclaimer: Shopify SEO services are not verified or endorsed by Google.

Shopify SEO services: Optimize for search intent and search patternsorganic searches for automotive parts and accessories on shopify

Hedges & Company optimizes Shopify websites to show up for 6 main search patterns used by DIY and enthusiast consumers, shopping for parts and accessories. After doing SEO analysis for a couple of decades, and market research focus groups with automotive consumers, we distilled search intent down to these 6 types.

Here is a pie chart showing what these search patterns are, but for more detail on search patterns click here for Google search types. After all, Shopify recommends that you cater to search intent.

Our Shopify SEO services include:

shopify seo agency for auto partsUS-based Shopify SEO experts.
Extensive experience optimizing Shopify stores that sell auto parts and accessories.
Regular, recurring meetings and strategy sessions to discuss your Shopify SEO services.

Are you looking for a Shopify PPC agency? Click here.

Unmatched aftermarket experience

We know the parts and accessories business because we have over 20 years of experience in the automotive aftermarket, including many years working as a Shopify marketing agency. And we’re unique: we have our own in-house data management team to improve your search results.

Complete Shopify SEO reporting

reporting for Shopify seo servicesAll of our clients getting Shopify SEO services get reporting with our online D.A.S.H. Reports™ (Data And Statistics from Hedges & Company), in addition to reporting inside the Shopify platform. Your D.A.S.H. report is updated every day and is available online 24/7. These reports have a lot of information and are interactive. Your Shopify SEO expert reviews these with you in recurring meetings.

Complete Shopify digital marketing services

We do your heavy lifting for your Shopify business. We set up your Google Analytics, Google Ads, Microsoft Advertising and social media. We can work directly with your IT staff, marketing department or Shopify developer. We create web content and social media postings. And we’ll advise you of parts and accessories marketing trends to “future-proof” your business.

shopify seo servicesAutomotive aftermarket digital marketing support

We drive sales and your digital presence with a full range of marketing services that include paid search, Shopify SEO services, email marketing, conversion rate optimization, website audits and more. We’d love to have a conversation with you about growing your business.

LEGAL NOTICE: Shopify trademarks, logos, or service marks of Shopify are intellectual property of Shopify Inc., a Canadian corporation, with offices located in Ottawa, Ontario. Hedges & Company is not affiliated with Shopify.

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Discover the difference with the automotive  industry’s best Shopify SEO services

Hedges & Company offers a full selection of Shopify SEO services, along with content management, data management, PPC and other digital marketing services. With over 20 years of experience in the automotive aftermarket, we know how to put your products and your brand in front of parts and accessories buyers who are shopping right now.

Get a Free Consultation

Frequently Asked Questions

Q: Why doesn’t my Shopify store show up on Google?

A: If your Shopify store doesn’t show up in Google search results, check these things: If you have a very new site that just went live, it’s possible Google hasn’t crawled your site yet. Or it crawled it and it hasn’t indexed it yet. Make sure your Shopify XML sitemap has been added to Google Search Console.  It could also be because your site is new and you haven’t turned off your password. Or maybe you switched to Shopify from another platform and the old platform doesn’t have 301 redirects to your new Shopify site. Talk to your SEO agency about these questions or give us a call.

Q: Is Shopify good for SEO?

A: Yes, Shopify is a good platform for SEO. The Shopify platform lets you optimize page titles and meta descriptions, lets you add a blog section, and has other options to improve SEO and organic rankings. An automotive parts and accessories store would need an app to drill down to year/make/model fitment, which needs to be carefully evaluated. For additional SEO, carefully evaluate your products and group them using Shopify categories, called collections. Make sure your collections pages are complete with a logical title, meta description, easy-to-understand URL and descriptive copy before adding to your Shopify menu.

Q: Is WordPress or Shopify better for SEO?

A: WordPress and Shopify are similar for SEO. Both have extensive built-in features to optimize pages, along with many available plug-ins to use to help optimize for SEO. Choosing between WordPress and Shopify may depend on other factors important to your business, but either is great for SEO. We have Shopify clients and WordPress clients, both with thousands of keywords ranked on Page 1 of Google.

Q: Can you see analytics inside the Shopify platform?

A: Yes, you can see sales performance, customer behavior including sessions, marketing performance (although Google Analytics is better for data-driven attribution), product performance, and other important metrics.

Q: Is Shopify reliable?

A: Yes, Shopify is reliable. It has a 99.99% uptime as a platform. For trust, Shopify provides secure payment options, SSL certificates, and security measures designed to protect shoppers’ financial and personal data. It’s also PCI DSS Level 1 compliant, the highest security category in the financial industry.