WordPress SEO services
for auto parts and accessories.
We get great SEO results on WordPress. Scroll down to learn more.
We get great SEO results on WordPress. Scroll down to learn more.
We get great SEO results on WordPress.
Scroll down to learn more.
Our experience with WordPress SEO services goes back over a decade. Plus, Hedges & Company has 20+ years of experience in the automotive aftermarket, and we’re the industry’s WordPress SEO experts. Our WordPress and WooCommerce clients have thousands of keywords on Page 1 of Google. Hedges & Company knows the back end of WordPress and the best plugins to use, so we can jump right in and get started.
WordPress is a great platform for SEO and has unique requirements. Everything starts with a kick-off call to confirm your priorities and goals for SEO. We evaluate any existing SEO plugins, make sure WooCommerce is set up, confirm the blog has optimized tags and categories, check the schema, verify structure of product categories in WooCommerce, and see if product pages can be edited or are populated with a data feed.
We also do intensive keyword research and look at historic trends of your site compared to your competitors.
At the second phase, Hedges & Company WordPress SEO analysis will have shown organic strengths and weaknesses for your site as well as competitor sites. The kick-off call gave us any client priorities (specific brands, product types, new products, etc.).
All of that leads us to prioritize what work to do, to get your WordPress store on Page 1 of Google.
Prioritization may direct us to work on category pages or product pages in WooCommerce, or creating/improving blog posts for organic rankings.
Our WordPress SEO services are a data-driven process. We approach a WordPress site with specific ways for SEO optimization. Measuring results is critical.
We use Google and Bing (Google Search Console, Google Analytics, Bing Webmaster Tools) and third-party tools to measure your progress: keywords on Page 1 of Google, new keywords ranked on Google, and sales revenue from organic search.
WordPress SEO works like a flywheel. It starts to build momentum and then the flywheel turns faster as momentum increases.
As a Google Premier Partner, we’re required to show this disclaimer: WordPress SEO services are not verified or endorsed by Google.
Hedges & Company optimizes WordPress websites so they show up for 6 primary search patterns used by DIY and enthusiast consumers, who are shopping for parts and accessories. After a couple of decades doing SEO work, and conducting market research focus groups with automotive consumers, we distilled search intent down to these 6 types.
Here’s a pie chart showing what these automotive search patterns are, but for more detail on search patterns click here for Google search types. After all, a WordPress site should be optimized for search intent.
US-based WordPress SEO experts.
Extensive experience optimizing WordPress/WooCommerce stores, selling auto parts and accessories.
Regular, recurring meetings and strategy sessions to discuss your WordPress SEO.
Are you looking for a WordPress PPC agency? Click here.
We know the parts and accessories business because we have over 20 years of experience in the automotive aftermarket, including many years working as a WordPress marketing agency. And we’re unique: we have our own in-house automotive data management team to improve your search results.
All of our WordPress SEO services clients get reporting with our online D.A.S.H. Reports™ (Data And Statistics from Hedges & Company). Your D.A.S.H. report gets updated each day and is available online 24/7. These reports have a lot of information and are interactive. Your WordPress SEO expert reviews these reports with you in recurring meetings.
We do your heavy lifting for your WordPress business. We can set up your Google Analytics, Google Ads, Microsoft Advertising and social media. We create web content and social media postings. We can work directly with your IT staff, marketing department or WordPress developer. And we’ll advise you of parts and accessories marketing trends to “future-proof” your business.
We drive sales and your digital presence with a full range of marketing services that include paid search, automotive SEO, email marketing, conversion rate optimization, website audits and more. We’d love to have a conversation with you about growing your business.
Hedges & Company offers a full selection of automotive SEO services, content development and management, along with automotive data management and other digital marketing services. With over 20 years of experience in the aftermarket industry, we know how to put your products and your brand in front of parts and accessories buyers who are shopping right now.
A: Yes, WordPress is a good platform for SEO. WordPress lets you optimize page titles, meta descriptions, page content, and it has a great built-in blog section with a lot of options for SEO. WordPress is flexible for SEO and organic rankings due to the wide selection of available plugins. There are several plugins to filter products by year/make/model fitment.
A: WordPress and Shopify are similar for SEO. Both platforms have built-in features to optimize pages, along with many plug-ins to use to help optimize for SEO. Choosing between WordPress and Shopify may depend on other factors important to your auto parts business, but either is great for SEO. We have WordPress clients and Shopify clients, both with thousands of keywords ranked on Page 1 of Google.
A: Yes, inside WooCommerce, the eCommerce plugin for WordPress, you can see sales performance, orders, and other metrics depending on plugins and how WooCommerce is set up. We recommend using Google Analytics for more complete reporting on product performance, conversion attribution, and other important metrics.
A: Yes, WordPress is reliable, but as an open source platform that also depends on the web host. WordPress must be maintained by updating plugins and updating WordPress and WooCommerce to the most current versions, to ensure security. Secure payment options, SSL certificates, and security measures to protect shoppers’ financial and personal data is more dependent on the web host than on the WordPress platform. WordPress can work with just about any payment gateway.