
Learn How To Do 80/20 Analysis in Excel to Analyze your Business
Marketing ArticlesLearn how to do 80-20 analysis in Excel, and use the 80-20 principle to manage your business, reduce costs and increase your profits.You've probably heard about Pareto's Law or the 80-20 principle. Although...most people only understand…

Ideas For The Best Email Marketing Subject Lines
Aftermarket Analysis, Market Research, Marketing ArticlesEmail marketing best practices call for analysis of subject lines which have a huge influence on the open rate. An appropriate subject line also influences the click-through rate.Why is this so important? Let's say in a year you send 100,000…

Hedges & Company Principals To Speak at SEMA Show
Aftermarket Analysis, Market Research, Marketing ArticlesTuesday, November 2 at 11:00 am, Julie Hedges, President of Hedges & Company, will speak about the SEMA Financial Benchmarking program in room N259 at the Las Vegas Convention Center. How does your business compare? The SEMA Financial Benchmarking…

Hedges & Company Selected for New Google AdBirds Program
Aftermarket Analysis, Marketing ArticlesApril 1, 2014 Hedges & Company, a Google Partner agency specializing in the automotive aftermarket, is proud to announce we have been selected by Google to participate in a new advertising format called Google AdBirds.AdBirds is an exciting…