66 aftermarket trends and factsHedges & Company will be counting down to the 2012 SEMA and AAPEX shows by revealing 66 new aftermarket automotive trends and facts in 66 days, starting on Saturday, August 25.

Our market research staff has identified new trends, facts and statistics about the industry and we’ll unveil a new one each day. Learn about new aftermarket industry trends, consumer behavior, the future of our industry and much more. Learn how today’s consumer has changed and how you can have a marketing advantage in 2013. We’ll be covering industry sales and growth, online retailing trends (including updates on Amazon and eBay Motors), demographics of car owners (including enthusiast vehicles like Mustangs, Challengers and Camaros), product data, sales statistics, and facts from our own BuyerZoom and BrandZoom market research reports.

We’ll also post occasional updates on our Google+ page and on Twitter with the hashtag #66trends.

Our first post, this coming Saturday, starts the countdown with two things you didn’t know about online sales of automotive parts and accessories in 2012. Find out if it’s up, how much, and what happened in June! We also invite you to leave comments on our trends, let us know if you agree, disagree, or have anything else to add.

Check back often and join us on our metaphorical trip out west on Route 66, and we’ll see you in Las Vegas for Automotive Aftermarket Industry Week, October 30 to November 2, 2012.