2018 SEMA Show Las Vegas Articles

Are you attending the 2018 SEMA Show in Las Vegas? Here are articles on SEMA Show demographics, the SEMA Show layout, and more. To see more about the 2018 SEMA Show online, use the hashtag #SEMA2018 in social media.

SEMA Show attendance

SEMA Show attendance is strictly limited to people working in the automotive aftermarket industry. You have to be qualified to be able to be included in the SEMA Show.

Looking for a SEMA Show map

We don’t have a complete SEMA Show map but you can see how large the show floor is in our comparison of the SEMA Show to the Empire State Building!

Posts

How Big Is the 2019 SEMA Show?

It's a common question, how big is SEMA, so just how big is the 2019 SEMA Show? The SEMA Show is the aftermarket industry's annual trade show in Las Vegas at the massive Las Vegas Convention Center and it's hard to describe if you haven't…
why advertise on google

6 Reasons Why Manufacturers Should Advertise on Google or Bing With Paid Search Ads

Why advertise on Google: If you're in the automotive specialty equipment industry, learn about digital advertising for manufacturers. Here are 6 important reasons to advertise on Google or Bing right now. Paid search, or pay per click (PPC)…

Purchase Frequency by Vehicle Owned

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Have you ever wondered how often enthusiasts tend to buy auto parts and accessories? We surveyed more than 2,500 enthusiasts to find out how often they purchase auto parts or accessories and arranged the information by what type of vehicle they…

Enthusiasts: Time Between Decision and Actual Purchase of Auto Parts & Accessories

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Today, we are going to look at some of our own auto parts market research to better understand how long it takes an enthusiast to actually purchase a product after they have made the decision to buy. As a part of our own syndicated Hedges…

Vehicles at the 2012 SEMA Show

The SEMA Show draws all kinds of different entities of the automotive sector, and with them they bring the best products, parts, facts and research they have. Perhaps the largest attractions at the show, however, are the custom vehicles. Here…

Vehicle Segment Trends by Region

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Jumpstart Automotive Group released a report on online car shopping trends by U.S. region, showing the top vehicle segments as well as the top shopping considerations. The company analyzed behaviors of automotive website users in 2012 "to draw…

Jeep Wrangler Owner Demographics

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Today's market research posting: 3 Things You Didn't Know About 2007-2013 Jeep Wrangler Owners. The 2007-2013 Jeep Wrangler, known by Jeep lovers as the "JK," received a facelift from its previous "TJ" square headlights version. The "JK"…

Engine Block Buyers: Amount Spent Annually on Parts and Accessories

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Have you ever wondered exactly how much the automotive enthusiast spends on parts & accessories throughout the year? We surveyed enthusiasts who had recently bought or shopped for engine blocks to find out how much money they spend on an…

How Enthusiasts Decide Where to Buy

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Welcome back to our blog. Today we'll take a look at how enthusiasts decide where to buy their engine components. This includes purchasing auto parts in retail stores, or purchasing online. We surveyed thousands of automotive enthusiasts about…

2 Things to Know About How Consumers Perceive Price

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Today we'll give you a look at how consumers perceive prices when shopping according to Decode Implicit Marketing. How you present a price greatly affects if a consumer perceives the product as "expensive" or "cheap." Research shows that…

3 Things You Didn't Know about 1994-2004 Mustang Owners

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The fourth generation Ford Mustang, also known as "SN-95," included styling from previous Mustangs and came with a 3.8 liter overhead valve V6 engine or a 4.6 liter single overhead camshaft V8. This generation included three alternate models:…

A Sign Auto Parts Retail Sales Are Slowing?

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Today's trend is a little concerning: the growth in auto parts sales is slowing down compared to the first half of 2012. This is important to watch as you plan your company's automotive aftermarket forecast for 2013. Auto parts trends 2012 Retail…