Automotive market research and auto parts marketing research information

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big data shootout vehicle registrations

Big Data Shootout: Vehicles In Operation (VIO) Stats for New Mustang, Challenger and Camaro

Who's winning the new vehicle registration race for late model…
2013 Shelby GT500 Tribute Mustang

Trend 18: Where Consumers Find Information on Engine Parts, by Age Group

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Today we are going to look at some of our own research to give…
2013 Shelby GT500 Tribute Mustang

Trend 24: Where Crankshaft Buyers Find Information

Have you ever wondered where automotive enthusiasts find information…
Google automotive

Trend 47: Online Research Leads to Local Purchases

According to an Automotive Aftermarket Study in 2010 performed…

Camshaft Buyers Look to Improve Performance in Their Vehicles

Today's trend takes a look at camshaft consumers based on our…
Emails can quickly reach thousands of customers

4 Ways to Increase Email Effectiveness

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Here are a few tips on how to increase your email marketing effectiveness. 1).…
Amazon and eBay sales of auto parts

Facts About Amazon and eBay Automotive Market Share

Today we'll cover the trend of sales of auto parts and accessories…
Google automotive

5 Secrets About Social Media and The Auto Parts Buying Process

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Facebook, Twitter and other social media sites play a huge role…

2 Things to Know About 2012 Auto Parts Sales

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Today we look at the aftermarket trend of retail sales of auto…
2013 Shelby GT500 Tribute Mustang

3 Things You Didn't Know About 2005-2013 Mustang Owners

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Today we're unveiling three things you didn't know about 2005-2013…
2013 Shelby GT500 Tribute Mustang

2 Things to Know About Online Sales of Auto Parts in 2012

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(Note: a more current post covering online sales of auto parts…
2013 Shelby GT500 Tribute Mustang

Hedges & Company to Reveal 66 New Aftermarket Trends in 66 Days Leading to SEMA/AAPEX

Hedges & Company will be counting down to the 2012 SEMA and…