
Racers and the Motorsports Market are a Giant Economic Engine
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchThe impact motorsports enthusiasts and the motorsports market on the aftermarket industry is huge. Just look at these facts: Motorsports has a $70 billion total economic impact in the US, and motorsports supports 319,000 jobs in the US, with ...

AI Search Optimization Case Studies for Auto Parts
Auto Aftermarket News & Trends, Automotive Market ResearchIn an AI-driven world, how can your auto parts website stand out and thrive? In a world where “zero click search” is now a thing? How does Google Analytics follow and track traffic from AI? Across all three case studies, websites had an average of ...

Corvette Demographics: Income, Age, Gender and More
Automotive Market ResearchOur demographic articles on this website get a lot of traffic, but we get asked where are the demographics on Corvette owners? Well, here they are. We dig into demographics by Corvette generation, starting with the most recent, the Corvette C8 that...

Characteristics of Automotive DIY Consumers
Automotive Market ResearchWe analyze buying behavior of automotive maintenance DIYers, by digging into a recent survey published by the Auto Care Association with data from Hanover Research. The automotive DIY market is ...

Average Age of Cars On The Road
Automotive Market ResearchHow old are cars on average? We get asked from time to time how old are cars and what's the average age of vehicles on the road? Let's dig in! Scroll down to see some original analysis you won't find anywhere else on the internet!

Number of Licensed Drivers in the US
Automotive Market ResearchHedges & Company did a statistical analysis in May 2025, updating previous data, to determine there are 242,293,000 licensed drivers in the US. That includes 91% of ...

What Is The Most Popular Truck in America
Auto Aftermarket News & Trends, Automotive Market ResearchTotal new registrations of light trucks and SUVs in the US were nearly 12 million in 2023. Pickup trucks alone were about 2.9 million in 2024 and we're projecting a slight increase to about 3 million in 2025.

What is The Automotive Aftermarket? How Many Car Enthusiasts Are There?
Auto Aftermarket News & Trends, Automotive Market ResearchWhat is the automotive aftermarket? It is unique among industries and we've compiled some compelling reasons to say that. In this article are some specific things that define the automotive aftermarket and what makes the aftermarket unique among industries in the ...

Digital Influence on Auto Parts, Accessories and Replacement Tires
Auto Aftermarket News & Trends, Automotive Market Research
Digital influence on the automotive parts & accessories market will be at $177 billion in 2023 in the US. It's projected at $200 billion in 2026 and $217.8 billion by 2028.
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Auto Parts Industry Growth: eCommerce at $67 Billion by 2030
Auto Aftermarket News & Trends, Automotive Market ResearchAuto parts industry growth: 9% eCommerce growth rate through 2025
Compounded annual growth rate (CAGR) for parts eCommerce is projected just under 9% through 2025. Online revenue for automotive parts eCommerce revenue will reach $41 billion…

How Many Cars Are There In The World?
Automotive Market ResearchThere are about 1.645 billion vehicles on Earth. About 17% of those vehicles are in the United States. Let's dig into more detail on how many cars are there in the world and ...

Jeep Demographics: Income, Age, Gender and More
Automotive Market ResearchWhat state has the most Jeep® vehicles? Why are Jeeps so popular? We'll kick off our Jeep demographics article with the states with the most Jeeps. Learn more about why are Jeeps so popular. The state with the most may surprise you. It's…

We freely publish market research and data on our website. Hedges & Company does this as a service to the automotive aftermarket industry because sometimes there’s a shortage of information in the industry for something specific you need to know.
