Posts

Automotive Internet Marketing: Consumer Search Patterns
Aftermarket AnalysisFor automotive internet marketing, it's important to know these six consumer search patterns. These are basic ways consumers search for automotive aftermarket parts and accessories websites.In this article we reveal search secrets…

Automotive Industry Future Outlook: 2021-2023
Aftermarket AnalysisThe COVID-19 pandemic has changed the future of the automotive industry. We show the current situation and the future of the automotive industry, in just seven charts.We'll start by showing you the current impact of the pandemic on the auto…

Auto Parts eCommerce Market Share At $16 Billion in 2020
Aftermarket Analysis, Market Research, Marketing Articles Auto parts eCommerce market share: transformational shift in 2020-2021 Trends in online shopping: auto parts eCommerce market share will hit $16 billion in 2020 in the US. Auto parts eCommerce market share is projected at over $22 billion…

Coronavirus impact on the amazing automotive aftermarket: Recessions, stock market crashes, unemployment
Aftermarket Analysis What's the coronavirus impact on the auto aftermarket? What is the COVID-19 and coronavirus impact on the auto aftermarket? Most economists seem to agree right now that we're probably heading into a recession. (This is written March 27, 2020.)…

Updated 7/28/20: Coronavirus and Automotive Aftermarket eCommerce News
Aftermarket Analysis, Market Research, Marketing ArticlesNote: See related article, click here: Auto parts chain store sales trends. Aftermarket eCommerce maintaining big increase from 2019(July 28) Data shows the aftermarket eCommerce channel has a significant year-over-year (YoY) revenue…

Conversion Rate Optimization Tools for Automotive Sites
Aftermarket Analysis, Marketing ArticlesUse our free conversion rate optimization tool for your automotive website After extensive research and analysis we built a free automotive conversion rate optimization tool you can use to measure or predict your own conversion rate. We took…

Online Holiday Shopping Statistics 2018 vs 2019: Auto Parts & Accessories
Aftermarket Analysis, Market Research, Marketing ArticlesThe Christmas shopping season is coming! Here are some results from 2018 along with projected 2019 holiday shopping statistics. As you plan your email marketing, SEO and paid search campaigns for auto parts in December, keep these online shopping…

Auto Parts Industry Analysis: Online Market At $12 Billion in 2019
Aftermarket Analysis, Market Research, Marketing ArticlesHighlights from our annual auto parts industry analysis (NOTE: this article is from January, 2019. For a more current forecast click here.)• Online auto parts market will pass $12B in 2019 in the US; Projected at $19B by 2022. • North…

Automotive Ecommerce Trends: Shoppers Searching for Manufacturer Websites
Aftermarket Analysis, Market Research, Marketing ArticlesAuto parts eCommerce trends: Why auto parts shoppers search for manufacturer websites before making a purchase Here's one of the most important automotive eCommerce trends. While consumers search for an automotive eCommerce website, they also…

Auto Parts Retail Industry: Digital Influence on Retail Auto Parts Sales (Updated Sept. 2020)
Aftermarket Analysis, Market Research, Marketing ArticlesIn our auto parts retail industry analysis, we show how digital influence is driving billions of dollars in retail sales and it's not stopping. Nearly all offline retail sales begin online.Our latest auto parts retail industry outlook…

Auto Parts Keyword List for SEO
Aftermarket Analysis, Marketing Articles[Auto parts keyword list article updated for 2020] Are you trying to compile an auto parts keyword list for your SEO?As you may already know, we do extensive testing and experimenting on what works best for SEO. We also do our own case studies…

Online Parts Sales Top $10 Billion in 2018
Aftermarket Analysis, Market ResearchNote: this article was published in April 2018. For an updated article published in January 2019 on the automotive eCommerce market please follow the link.Annual automotive aftermarket trends forecast of auto parts ecommerce summary: •…