Tag Archive for: Automotive Aftermarket and Auto Parts Market

Auto Parts Marketing: Online Parts Sales to Reach $7.4 Billion in 2016
Auto Aftermarket News & Trends, Automotive Aftermarket MarketingNote: this article is from January 2016. For more current information, click here for automotive aftermarket trends. How big is the automotive aftermarket industry?ECommerce auto parts sales narrowed the gap with traditional brick…

Towing Search Activity Growing: Queries +28%, Mobile Search +48%
Auto Aftermarket News & Trends, Automotive Aftermarket MarketingIf you need online shopping growth statistics, specifically for the towing market, look no further. Google has released the latest stats for the towing market and consumers are increasing their online search for towing parts and services. Online…

Truck Parts & Accessories Search Trend Research: Mobile Growth Dominates, Up 60%
Auto Aftermarket News & Trends, Automotive Aftermarket MarketingThis Google Ads research covers consumers searching for parts and accessories for their trucks. Search on mobile devices dominated truck search activity, growing an amazing 60% from 2014 in the third quarter according to a Google search metrics…

Off-Road Parts & Accessories Market Research: Total Search up 16%, Mobile up 41%
Auto Aftermarket News & Trends, Automotive Aftermarket MarketingThis 2016 Google Ads research is about consumers who are searching online for off-road parts and accessories for their Jeep®, trucks, UTVs, off-highway motorcycles and 4x4 vehicles. Online search queries for off-road search terms grew 16% from…

Auto Parts Market Research: Performance Parts Search up 20%, Mobile up 45%
Auto Aftermarket News & Trends, Automotive Aftermarket MarketingThis Google Ads research covers consumers searching online for auto parts that modify a vehicle's performance. Online queries for performance modifying search terms grew 20% in the third quarter 2015 over the previous year, according to search…

Automotive Mailing Lists vs. Vehicle Registration Data: Which Best Suits Your Needs?
Auto Aftermarket News & Trends, Automotive Aftermarket MarketingAutomotive mailing list data and vehicle registration data are two different types of data that are confused quite frequently. Both of these forms of data have a large significance when it comes to researching, marketing, and collecting data…

Big Data Shootout: VIO Stats for Ford F-150 vs Chevy Silverado vs Ram pickups
Auto Aftermarket News & Trends, Automotive Market ResearchWe again dove into our US vehicle registration database of 245 million vehicles for our latest Big Data Shootout on Vehicles in Operation (VIO). This Shootout looks at the Ford F-150/F-Series, compared to Dodge Ram and Chevy Silverado pickups.…

Auto Parts: Online Sales to Break $6 Billion in 2015
Auto Aftermarket News & Trends, Automotive Aftermarket Marketing, Automotive Market Research(Editor's note: this article was originally published in November 2014, for an updated forecast, click here for a more current article.Aftermarket auto parts online continues to grow as a sales channel, and online sales will break…

Big Data Shootout: Mustang vs Camaro vs Challenger Vehicles in Operation (VIO) Stats
Auto Aftermarket News & Trends, Automotive Market ResearchWe looked at our US vehicle registration database of 246.9 million vehicles to see who's winning the new vehicle registration statistics for 2014. The results of our Big Data Shootout looking at new Vehicles in Operation (VIO) were a little…

Everything You Need to Know About Vehicles in Operation (VIO)
Auto Aftermarket News & Trends, Automotive Market ResearchHedges & Company gets a lot of questions on US vehicle registration data and the vehicle registration database, like "how many cars are in the U.S.?" Here are some important things you need to know about buying and using automotive registration…

How Online Auto Parts Buyers Shop for Parts & Accessories
Automotive Aftermarket Marketing, Automotive Market ResearchIf you sell auto parts online, then your website needs to make a great first impression because auto parts buyers are fleeting. This is good information to keep in mind if you're marketing your online parts store with an automotive paid search…

Automotive Industry Trends: Auto Parts & Tire Stores Start 2014 With 3.1% Sales Increase
Auto Aftermarket News & Trends, Automotive Market ResearchAutomotive parts and tire stores are showing a sales increase over last year, in one of the important automotive industry trends for 2014.Brick and mortar auto parts, auto accessory and tire stores showed a 3.7% sales increase in April…