Tag Archive for: Selling Auto Parts Online
We Bust 3 Myths About Selling Auto Parts During the Christmas Shopping Season
Automotive Aftermarket MarketingCan you sell auto parts online for the Christmas shopping season? The shopping season isn't just about sweaters. We analyzed Google search trends over the past few years and bust some myths. Myth#1: Black Friday: the most important online shopping…
Digital Marketing for Car Dealers
Automotive Aftermarket MarketingDealership SEO marketing: does car dealer SEO still matter?Does dealership SEO marketing matter anymore? Why, yes, it does! Here's why. Organic traffic is a top source of web traffic for the average car dealer website.The average…
Google Shopping Image Requirements for Auto Parts
Automotive Aftermarket MarketingIf you use Google Shopping to sell auto parts and accessories, you may get notices of disapproved images. This happens when they don't comply with Google Shopping image requirements or Google Shopping feed specifications. Maybe you received…
Auto Parts SEO Technical Guide for Marketers
Automotive Aftermarket MarketingWe put this auto parts SEO guide together because technical issues may prevent your auto parts site from ranked organically. For automotive SEO, content and inbound linking is critical but you also need a good technical foundation to build…
What To Expect From An Auto Parts SEO Company: A Guide
Auto Aftermarket News & Trends, Automotive Aftermarket MarketingAre you looking for an auto parts SEO company for your parts website (manufacturer or retailer)? How do you know what you should expect in terms of experience, services and results?If you need SEO services, how do you know what to even…
Creating an Auto Parts Keywords List for SEO
Automotive Aftermarket MarketingUpdated {wp_post_modified}Are you trying to create an auto parts keywords list for your SEO optimizations? As you may know, Hedges & Company recommends using our EAST acronym and Google's E-E-A-T to optimize web pages.Still, it's…
Online Parts Sales Top $10 Billion in 2018
Auto Aftermarket News & Trends, Automotive Market ResearchNote: this article was published in April 2018. For an updated article published in January 2019 on the automotive eCommerce market please follow the link.Annual automotive aftermarket trends forecast of auto parts ecommerce summary: •…
Auto Parts & Accessories Manufacturers: Increase Your Sales and Build Your Brand
Auto Aftermarket News & Trends, Automotive Aftermarket Marketing, Automotive Market Research[Webinar] Manufacturers direct to consumer (DTC) marketing, build your brand Auto parts manufacturers can increase sales through all channels of distribution, as well as build brand awareness, by building their online presence. We presented…
Drive Auto Parts Sales with Remarketing and Google Shopping
Auto Aftermarket News & Trends, Automotive Aftermarket MarketingFree Webinar on Google Shopping Presented by Google and Hedges & CompanyHedges & Company is holding an exclusive webinar in conjunction with Google. The webinar is designed specifically for OEM or aftermarket parts & accessories…
2017Guide for Dealers: Fixed Ops SEO is Different Than New Car SEO Services
Automotive Aftermarket MarketingUpdated {wp_post_modified} How fixed ops SEO or GEO is different Fixed ops SEO (search engine optimization) or GEO (generative engine optimization) is significantly different than what dealerships use for front of house SEO. Shoppers search…
Manufacturer-to-Consumer, Direct to Consumer (DTC) eCommerce On The Rise in Automotive Industry
Auto Aftermarket News & Trends, Automotive Aftermarket Marketing, Automotive Market ResearchManufacturer-to-consumer on the rise: The case for direct to consumer (DTC) eCommerce The growth of the Internet has opened the door for manufacturer to consumer, or direct to consumer (DTC) eCommerce. That's exactly what today's digital-savvy…
CTR Case Study: Click Through Rate Influences Organic Rankings
Auto Aftermarket News & Trends, Automotive Market Research[bctt tweet="A good clickthrough rate can improve your organic ranking for #SEO" username="HedgesCompany"]There has been a debate among SEO pros over the past year or two about the importance of clickthrough rate (CTR) as a factor in organic…
