Tag Archive for: Selling Auto Parts Online
Google Shopping Image Requirements for Auto Parts
Automotive MarketingIf you use Google Shopping to sell auto parts and accessories, you may get notices of disapproved images. This happens when they don't comply with Google Shopping image requirements or Google Shopping feed specifications. Maybe you received…
Auto Parts SEO Technical Guide for Marketers
Automotive MarketingWe put this auto parts SEO guide together because technical issues may prevent your auto parts site from ranked organically. For automotive SEO, content and inbound linking is critical but you also need a good technical foundation to build…
What To Expect From An Auto Parts SEO Company: A Guide
Auto Aftermarket News & Trends, Automotive MarketingAre you looking for an auto parts SEO company for your parts website (manufacturer or retailer)? How do you know what you should expect in terms of experience, services and results?If you need SEO services, how do you know what to even…
Auto Parts Keyword List for SEO
Auto Aftermarket News & Trends, Automotive MarketingAre you trying to compile an auto parts keyword list for your SEO? As you may know, we recommend using our EAST acronym and Google's E-A-T to optimize web pages.Still, it's important to know how auto parts keywords play a role. We do extensive…
Online Parts Sales Top $10 Billion in 2018
Auto Aftermarket News & Trends, Automotive Market ResearchNote: this article was published in April 2018. For an updated article published in January 2019 on the automotive eCommerce market please follow the link.Annual automotive aftermarket trends forecast of auto parts ecommerce summary: •…
How to Start An Online Auto Parts Business: A Guide
Automotive MarketingHow to start an online auto parts business Here are tips on how to start an online auto parts business. These tips may apply to you even if you just want to grow your existing spare parts business. Auto parts is a fast-growing sector online.…
Auto Parts & Accessories Manufacturers: Increase Your Sales and Build Your Brand
Auto Aftermarket News & Trends, Automotive Market Research, Automotive Marketing[Webinar] Manufacturers direct to consumer (DTC) marketing, build your brand Auto parts manufacturers can increase sales through all channels of distribution, as well as build brand awareness, by building their online presence. We presented…
Drive Auto Parts Sales with Remarketing and Google Shopping
Auto Aftermarket News & Trends, Automotive MarketingFree Webinar on Google Shopping Presented by Google and Hedges & CompanyHedges & Company is holding an exclusive webinar in conjunction with Google. The webinar is designed specifically for OEM or aftermarket parts & accessories…
Guide for Dealers: Fixed Ops SEO is Different Than New Car SEO Services
Automotive MarketingFixed ops SEO is significantly different than what dealerships use for front of house SEO. Shoppers search for OEM parts differently than they search for new automobiles. Front of the house marketing uses different search terms. It also has…
Manufacturer-to-Consumer, Direct to Consumer (DTC) eCommerce On The Rise in Automotive Industry
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingManufacturer-to-consumer on the rise: The case for direct to consumer (DTC) eCommerce The growth of the Internet has opened the door for manufacturer to consumer, or direct to consumer (DTC) eCommerce. That's exactly what today's digital-savvy…
CTR Case Study: Click Through Rate Influences Organic Rankings
Auto Aftermarket News & Trends, Automotive Market ResearchThere has been a debate among SEO pros over the past year or two about the importance of clickthrough rate (CTR) as a factor in organic rankings. In this SEO case study, you will see the results for two auto parts clients and the positive impact…
Car Parts Industry Trends: Online Parts Sales to Reach $8.9 Billion in 2017
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingNote: this article dates from 2017. For a more recent article click here.Our annual ecommerce automotive aftermarket industry size forecast for vehicle parts puts online retail sales at $8.89 billion in 2017, posting a 16% increase over…
