Posts
Online Holiday Shopping Statistics 2018 vs 2019: Auto Parts & Accessories
Auto Aftermarket Analysis, Automotive Market Research, Automotive Marketing ArticlesThe Christmas shopping season is coming so here are some 2018 and projected 2019 online holiday shopping statistics. As you plan your email marketing, SEO and paid search campaigns for auto parts, keep these online shopping days in mind.
Selling…
Automotive Industry Analysis: Online Automotive Ecommerce Market Size Will Be $12 Billion in 2019
Auto Aftermarket Analysis, Automotive Market Research, Automotive Marketing ArticlesHighlights from our annual automotive industry analysis:
• Online automotive eCommerce market will pass $12B in 2019 in the US; Projected at $19B by 2022.
• North American automotive eCommerce market nearly $16B in 2019, excluding auctions,…
We Bust 3 Myths About Selling Auto Parts During the Christmas Shopping Season
Automotive Marketing ArticlesCan you sell auto parts online for the Christmas shopping season? The shopping season isn't just about sweaters. We analyzed Google search trends over the past few years and bust some myths.
Myth#1: Black Friday: the most important online shopping…
Automotive SEO Services: A Guide
Automotive Marketing ArticlesAuto parts SEO services: does it really matter?
Yes, automotive SEO services matter. Organic traffic is the #1 source of web traffic for the average automotive website in 2019.
In 2019, the average automotive website receives 50% of total…
Google Shopping Feed Specifications: New Requirements For Auto Parts Images
Automotive Marketing ArticlesIf you use Google Shopping for auto parts, you may have an email that says images are disapproved because of Google Shopping feed specifications. Maybe you received Google's "risk of disapproval" email, followed by the "preemptively disapproved"…
Auto Parts SEO Technical Guide for Marketers
Automotive Marketing Articles
We put this auto parts SEO guide together because technical issues may prevent your auto parts site from ranked organically. For automotive SEO, content and inbound linking is critical but you also need a good technical foundation to build…
What To Expect From An Auto Parts SEO Company: A Guide
Auto Aftermarket Analysis, Automotive Marketing Articles
Are you looking for an auto parts SEO company for your parts website (manufacturer or retailer)? How do you know what you should expect in terms of experience, services and results?
If you need SEO services, how do you know what to even…
5 Automotive Parts SEO Secrets Revealed
Auto Aftermarket Analysis, Automotive Marketing ArticlesWe're going against our better judgement to publicly reveal some of our best secrets for auto parts SEO.
As you may already know we do extensive testing and experimenting on what works best for SEO and we do our own case studies. Here, for…
Online Parts Sales to Top $10 Billion in 2018
Auto Aftermarket Analysis, Automotive Market ResearchNote: this article was published in April 2018. For an updated article published in January 2019 on the automotive eCommerce market please follow the link.
Annual automotive aftermarket trends forecast of auto parts ecommerce summary:
•…
How to Start An Online Auto Parts Business
Automotive Marketing ArticlesHow to start an online auto parts business
Here are 6 tips on how to start an online auto parts business, or even if you just want to grow your existing business. Auto parts is a fast-growing sector online, so it's worth digging into marketing…
Auto Parts & Accessories Manufacturers: Increase Your Sales and Build Your Brand
Auto Aftermarket Analysis, Automotive Market Research, Automotive Marketing Articles[Webinar] Manufacturers direct to consumer (DTC) marketing, build your brand
Auto parts manufacturers can increase sales through all channels of distribution, as well as build brand awareness, by building their online presence. We presented…