Tag Archive for: Selling Auto Parts Online
6 Automotive POS Systems Compared
Auto Aftermarket News & TrendsThere are many options for an automotive POS system (automotive "point of sale" software) to help you run your auto parts business. Some POS systems branch out into managing inventory, customer records or managing multiple retail locations.…
What is Programmatic Marketing?
Automotive MarketingHow programmatic marketing works in automotive: What is programmatic marketing? In the last decade, programmatic marketing shook up the marketing world in many industries. It's now available to the automotive aftermarket.It's a fundamental…
Conversion Rate Optimization Case Study: Automotive
Automotive MarketingData from our eCommerce conversion rate optimization case study shows that site speed is the most important factor affecting website conversion rate. We believe this case study is the most comprehensive analysis ever done on automotive websites. Conversion…
Updated 7/28/20: Coronavirus and Automotive Aftermarket eCommerce News
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingNote: See related article, click here: Auto parts chain store sales trends. Aftermarket eCommerce maintaining big increase from 2019(July 28) Data shows the aftermarket eCommerce channel has a significant year-over-year (YoY) revenue…
Auto Parts eCommerce Platforms
Auto Aftermarket News & TrendsHere's the ultimate comparison of the 55 best automotive parts eCommerce platforms. Websites selling parts and accessories have a unique requirement for shoppers to easily find parts based on fitment. If you're looking for an auto parts eCommerce website builder we strongly recommend using one that understands fitment...
Online Holiday Shopping Statistics 2018 vs 2019: Auto Parts & Accessories
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingThe Christmas shopping season is coming! Here are some results from 2018 along with projected 2019 holiday shopping statistics. As you plan your email marketing, SEO and paid search campaigns for auto parts in December, keep these online shopping…
Auto Parts Industry Analysis: Online Market At $12 Billion in 2019
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingHighlights from our annual auto parts industry analysis (NOTE: this article is from January, 2019. For a more current forecast click here.)• Online auto parts market will pass $12B in 2019 in the US; Projected at $19B by 2022. • North…
We Bust 3 Myths About Selling Auto Parts During the Christmas Shopping Season
Automotive MarketingCan you sell auto parts online for the Christmas shopping season? The shopping season isn't just about sweaters. We analyzed Google search trends over the past few years and bust some myths. Myth#1: Black Friday: the most important online shopping…
Digital Marketing for Car Dealers
Automotive MarketingDigital marketing: does car dealer SEO matter?Does car dealer SEO matter...why, yes, it does! Here's why. Organic traffic is the #1 source of web traffic for the average car dealer website in 2021.In 2021, the average car dealer…
Google Shopping Image Requirements for Auto Parts
Automotive MarketingIf you use Google Shopping for auto parts, you may have images are disapproved for not complying with Google Shopping image requirements or Google Shopping feed specifications. Maybe you received the "risk of disapproval" notice, followed by…
Auto Parts SEO Technical Guide for Marketers
Automotive MarketingWe put this auto parts SEO guide together because technical issues may prevent your auto parts site from ranked organically. For automotive SEO, content and inbound linking is critical but you also need a good technical foundation to build…
What To Expect From An Auto Parts SEO Company: A Guide
Auto Aftermarket News & Trends, Automotive MarketingAre you looking for an auto parts SEO company for your parts website (manufacturer or retailer)? How do you know what you should expect in terms of experience, services and results?If you need SEO services, how do you know what to even…
