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Automotive Industry Future Outlook: 2021-2023
Aftermarket AnalysisThe COVID-19 pandemic has changed the future of the automotive industry. We show the current situation and the future of the automotive industry, in just seven charts.We'll start by showing you the current impact of the pandemic on the…
Auto Parts eCommerce Market Share At $16 Billion in 2020
Aftermarket Analysis, Market Research, Marketing Articles Auto parts eCommerce market share: transformational shift in 2020-2021 Trends in online shopping: automotive parts eCommerce revenue hit $16 billion in 2020 in the US. Auto parts eCommerce market share is projected at over $22 billion by…
Auto Parts Chains Staging a Retail Comeback
Aftermarket Analysis, Market ResearchThe top auto parts chain stores appear to be staging a retail comeback during the coronavirus pandemic. The data includes weekly credit card transactions from AutoZone (NYSE: AZO), Advance Auto Parts (NYSE: AAP), O'Reilly Automotive (NASDAQ: ORLY) and NAPA Auto Parts (NYSE: GPC). These auto parts chains act as a bellwether for DIY activity as well as retail, two important [read more] ...
Automotive Direct Mail Marketing, Other Tips to Drive Shop Traffic
Marketing ArticlesAutomotive direct mail ideas, plus auto shop advertising tips Automotive direct mail marketing is one way to combat the coronavirus shutdown, which has been devastating to local businesses. Here are some auto shop advertising tips and direct…
Our Priorities in 2020 So Far
Aftermarket AnalysisWe were having fun on LinkedIn this week. Marketing guru/entrepreneur Larry Kim of chatbot company MobileMonkey posted a graph showing the relative importance of things in 2020.During this coronavirus crisis, we'll take any opportunity to…
Coronavirus impact on the amazing automotive aftermarket: Recessions, stock market crashes, unemployment
Aftermarket Analysis What's the coronavirus impact on the auto aftermarket? What is the COVID-19 and coronavirus impact on the auto aftermarket? Most economists seem to agree right now that we're probably heading into a recession. (This is written March 27, 2020.)…
Updated 7/28/20: Coronavirus and Automotive Aftermarket eCommerce News
Aftermarket Analysis, Market Research, Marketing ArticlesNote: See related article, click here: Auto parts chain store sales trends. Aftermarket eCommerce maintaining big increase from 2019(July 28) Data shows the aftermarket eCommerce channel has a significant year-over-year (YoY) revenue…
