Tag Archive for: Automotive Aftermarket Trends 2021
Number of Licensed Drivers in the US 2024
Automotive Market ResearchIn 2024, there are a projected 239.24 million licensed drivers in the US, which includes 91% of US residents of driving age. That’s up from 236.4 million in 2023.
What Is The Most Popular Truck in America
Auto Aftermarket News & Trends, Automotive Market ResearchTotal new registrations of pickup trucks came in at about 2.7 million in 2022 and 2.8 million in 2023. In 2021 pickups were around 2.1 million units. That's...
Auto Parts Industry Growth: eCommerce at $67 Billion by 2030
Auto Aftermarket News & Trends, Automotive Market ResearchAuto parts industry growth: 9% eCommerce growth rate through 2025 Compounded annual growth rate (CAGR) for parts eCommerce is projected just under 9% through 2025. Online revenue for automotive parts eCommerce revenue will reach $41 billion…
How Many Cars Are There In The World in 2024?
Automotive Market ResearchIf you want to know how many cars are there on Earth here you go: There are about 1.475 billion vehicles on Earth in 2024. About 19% of those vehicles are in the United States. Let's dig into more detail on how many cars are there in the…
How to Perform Effective Automotive Search Engine Optimization
Automotive MarketingAs search engine optimization gets more technical each year, more people in the automotive industry ask, “what is automotive SEO?” SEO E-E-A-T covers so many areas and is different if you’re considering an automotive parts website vs. an automotive dealership website. We thought we’d break it down covering best practices and...
Jeep Demographics: Income, Age, Gender and More
Automotive Market ResearchWhat state has the most Jeep® vehicles? Why are Jeeps so popular? We'll kick off our Jeep demographics article with the states with the most Jeeps. Learn more about why are Jeeps so popular. The state with the most may surprise you. It's…
Focus on Audience Buying and Planning for Better Digital ROI
Automotive MarketingAudience buying is the new marketing strategy in 2021. Media buying has decided to take an early retirement. Media planning is stepping aside for audience planning. The world of media is going through the biggest transformation in marketing history. Marketers can now hyper-target custom audiences interested in their products and services. This marketing technology is now available for the aftermarket industry and ...
Automotive Email Marketing and Automotive Email Subject Lines
Automotive MarketingAutomotive email marketing can be overwhelming. To help out, here are the top automotive email marketing tips for 2022 including automotive email subject line ideas.Email marketing has evolved a lot in the past 41 years. It continues to…
What is Programmatic Marketing?
Automotive MarketingHow programmatic marketing works in automotive: What is programmatic marketing? In the last decade, programmatic marketing shook up the marketing world in many industries. It's now available to the automotive aftermarket.It's a fundamental…
Types of Google Searches for Auto Parts and Accessories
Auto Aftermarket News & TrendsWhen marketing a website, it's important to understand the different types of Google searches, how search intent matters, and how consumers use these six types of search queries. These are the basic types of Google searches used to find automotive…
Automotive Industry Future Outlook: 2021-2024
Auto Aftermarket News & TrendsThe COVID-19 pandemic has changed the future of the automotive industry. We show the current situation and the future of the automotive industry, in just seven charts.We'll start by showing you the current impact of the pandemic on the auto…
Auto Parts eCommerce Market Share At $16 Billion in 2020
Auto Aftermarket News & Trends, Automotive Market Research, Automotive Marketing Auto parts eCommerce market share: transformational shift in 2020-2021 Note: Here's a link to a more recent article on auto parts industry growth and eCommerce projections.Trends in online shopping: automotive parts eCommerce revenue…