Tag Archive for: Automotive Aftermarket and Auto Parts Market

Auto Parts Industry Analysis: Online Market At $12 Billion in 2019
Auto Aftermarket News & Trends, Automotive Aftermarket Marketing, Automotive Market ResearchHighlights from our annual auto parts industry analysis (NOTE: this article is from January, 2019. For a more current forecast click here.)• Online auto parts market will pass $12B in 2019 in the US; Projected at $19B by 2022. • North…

Automotive eCommerce Trends: Shoppers Search for Manufacturer Websites
Auto Aftermarket News & Trends, Automotive Aftermarket Marketing, Automotive Market ResearchDTC trends: Why auto parts shoppers search for manufacturer websites before making a purchase Here's one of the most important direct-to-consumer (DTC) eCommerce trends. While consumers search for an automotive eCommerce website, they also…

Auto Parts Retail Industry: Internet’s Influence on Retail Auto Parts Sales
Auto Aftermarket News & Trends, Automotive Aftermarket Marketing, Automotive Market ResearchIn our auto parts retail industry analysis, we show how digital influence is driving billions of dollars in retail sales and it's not stopping. Nearly all offline retail sales begin online.Our latest auto parts retail industry outlook shows…

Creating an Auto Parts Keywords List for SEO
Automotive Aftermarket MarketingUpdated {wp_post_modified}Are you trying to create an auto parts keywords list for your SEO optimizations? As you may know, Hedges & Company recommends using our EAST acronym and Google's E-E-A-T to optimize web pages.Still, it's…

Online Parts Sales Top $10 Billion in 2018
Auto Aftermarket News & Trends, Automotive Market ResearchNote: this article was published in April 2018. For an updated article published in January 2019 on the automotive eCommerce market please follow the link.Annual automotive aftermarket trends forecast of auto parts ecommerce summary: •…

Manufacturer-to-Consumer, Direct to Consumer (DTC) eCommerce On The Rise in Automotive Industry
Auto Aftermarket News & Trends, Automotive Aftermarket Marketing, Automotive Market ResearchManufacturer-to-consumer on the rise: The case for direct to consumer (DTC) eCommerce The growth of the Internet has opened the door for manufacturer to consumer, or direct to consumer (DTC) eCommerce. That's exactly what today's digital-savvy…

CTR Case Study: Click Through Rate Influences Organic Rankings
Auto Aftermarket News & Trends, Automotive Market Research[bctt tweet="A good clickthrough rate can improve your organic ranking for #SEO" username="HedgesCompany"]There has been a debate among SEO pros over the past year or two about the importance of clickthrough rate (CTR) as a factor in organic…

Car Parts Industry Trends: Online Parts Sales to Reach $8.9 Billion in 2017
Auto Aftermarket News & Trends, Automotive Aftermarket Marketing, Automotive Market ResearchNote: this article dates from 2017. For a more recent article click here.Our annual ecommerce automotive aftermarket industry size forecast for vehicle parts puts online retail sales at $8.89 billion in 2017, posting a 16% increase over…

VIO Big Data Shootout: Performance V8 Sedans
Auto Aftermarket News & Trends, Automotive Market ResearchFor our latest Vehicles in Operation (VIO) Big Data Shootout we put seven Euro and American premium performance sedans to the test: the Audi RS 7, BMW M5, Cadillac CTS-V, Chevrolet SS, Dodge Charger SRT Hellcat, and the Mercedes-Benz AMG E63…

Big Data Shootout: Let’s Look at Registrations for New Mustangs, Challengers and Camaros
Auto Aftermarket News & Trends, Automotive Market ResearchHow many new Mustangs are there? How many Camaros or Challengers? We show you who's winning the new vehicle registration race for late model muscle cars in 2016.We wanted to see which car had the most total new vehicle registrations, as…

Automotive SEO Case Study: How We Grew Organic Traffic 30% in 30 Days
Automotive Aftermarket Marketing, Automotive Market Research{wp_post_modified}In this automotive SEO case study we show you how organic traffic increased 30% in 30 days (read down to the bottom for the before/after stats).We're always looking for better ways to use data to analyze and optimize…

Auto Parts Marketing: Online Parts Sales to Reach $7.4 Billion in 2016
Auto Aftermarket News & Trends, Automotive Aftermarket MarketingNote: this article is from January 2016. For more current information, click here for automotive aftermarket trends. How big is the automotive aftermarket industry?ECommerce auto parts sales narrowed the gap with traditional brick…