Long tail keywords are the key to gaining more traffic and more sales. They became even more important with Google’s Hummingbird algorithm update, which signaled a huge new opportunity in search engine optimization. This is an important automotive…
Originally published 2013Google Shopping can help increase your online sales of auto parts and accessories this holiday season and we'll tell you why and how to advertise on Google using Google Shopping ads. They make your online paid search/pay…
New ideas for Cyber Monday auto parts deals A few years back we participated in a free webinar on online holiday shopping with Web Shop Manager. It made sense to update this with Cyber Monday marketing ideas for 2020. As the holiday selling…
Note: this article is originally from June 2013, for an updated forecast, click here for a more current article.Online sales of auto parts and accessories continue to significantly outpace brick and mortar sales. It's one of the…
Note: this article is originally from June 2013. For an updated forecast, click here for a more current article covering online parts sales.Online sales of auto parts and accessories continue to significantly outpace brick and mortar…
Why advertise on Google: If you're in the automotive specialty equipment industry, learn about digital advertising for manufacturers. Here are 6 important reasons to advertise on Google or Bing right now. Paid search, or pay per click (PPC)…
If you're a Google AdWords advertiser selling car, truck, ATV or motorcycle parts and accessories, you may already know the importance of your Quality Score. You might not know how it affects your bid or how to improve it, so we thought this…
You can improve automotive SEO and Google AdWords paid search results by understanding how automotive parts and accessory customers originally find your website, and how they return to make a purchase. You can discover a lot of information…
Here are some interesting automotive repair trends on consumers searching for vehicle maintenance and repair services, for both Do It Yourself (DIY) and Do It For Me (DIFM) vehicle owners. It's the subject of a report released by the folks over…
With monthly auto sales rising here are reasons for the continuing increase in automobile and light truck sales in the face of a weak economy.The auto industry tracks monthly unit sales as a seasonally adjusted annual rate (SAAR) figure,…
Have you ever wondered how often enthusiasts tend to buy auto parts and accessories? We surveyed more than 2,500 enthusiasts to find out how often they purchase auto parts or accessories and arranged the information by what type of vehicle they…
Today, we are going to look at some of our own auto parts market research to better understand how long it takes an enthusiast to actually purchase a product after they have made the decision to buy.As a part of our own syndicated Hedges…
Why Long Tail Search Changed Automotive SEO and Paid Search Forever
Auto Parts Marketing, Automotive Market ResearchGoogle Shopping: Boost Your Paid Search Campaigns This Holiday Season
Auto Parts MarketingCyber Monday Marketing, Black Friday Marketing for Auto Parts
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchAftermarket Marketing: 2013 Online Sales of Auto Parts & Accessories Growing
Auto Aftermarket News & Trends, Auto Parts MarketingAutomotive Aftermarket Trends: 2013 Online Sales of Auto Parts & Accessories Growing
Auto Aftermarket News & Trends, Auto Parts Marketing6 Reasons Why Manufacturers Should Advertise on Google or Bing With Paid Search Ads
Auto Parts MarketingWhat You Should Know About Google’s Quality Score (or, How to Save 50% on AdWords)
Auto Parts MarketingAuto Parts Customer Behavior in Google Analytics (or, Where the Heck Do My Customers Come From??)
Auto Parts Marketing, Automotive Market ResearchGoogle Reveals Automotive Repair & Maintenance Shopping Secrets and Trends
Auto Aftermarket News & Trends, Auto Parts MarketingWhy New Car Auto Sales Are Rising
Auto Aftermarket News & Trends, Auto Parts Marketing, Automotive Market ResearchPurchase Frequency by Vehicle Owned
Auto Aftermarket News & Trends, Automotive Market ResearchEnthusiasts: Time Between Decision and Actual Purchase of Auto Parts & Accessories
Auto Aftermarket News & Trends, Automotive Market Research