What Does Interchange Part Number Mean? A Guide for the Aftermarket Industry

An interchange part number is a way to show that an aftermarket or remanufactured part number is compatible with the original OEM factory part. Automotive part number interchanges ...

Best Automotive Website Design: Tips, Ideas, and Examples

Auto Parts Marketing

In this article, Hedges & Company looks at the best in automotive website design. We show automotive website design best practices, design tips, and mistakes to avoid with ...

SEO Agency Insider: Questions Auto Parts Clients Don’t Know to Ask About SEO

Auto Parts Marketing

Marketing automotive parts and accessories online has many challenges. This includes knowing how to work with outside agencies. It helps to know exactly ...

AI Search for Auto Parts: How Google’s New Technology Changed the Aftermarket

Auto Parts Marketing

With AI, Google has shifted SEO in the aftermarket industry into a new gear, and here’s what every auto parts business needs to know about...

AI Search Optimization Case Studies for Auto Parts

Auto Aftermarket News & Trends, Automotive Market Research

In an AI-driven world, how can your auto parts website stand out and thrive? In a world where “zero click search” is now a thing? How does Google Analytics follow and track traffic from AI? Across all three case studies, websites had an average of

Auto Parts: How to Optimize for AI Search

Auto Aftermarket News & Trends, Auto Parts Marketing

If you sell auto parts and accessories, do you know how to optimize your website for AI search? Gone are the simpler days when you could get ...

The Future of AI in the Automotive Aftermarket Industry

Auto Aftermarket News & Trends, Auto Parts Marketing

What does the future of AI in the automotive industry look like? Here’s a hint: Other than the beginning of the internet, the meteoric rise of AI (artificial intelligence) is changing the aftermarket industry like no...

New Auto Parts Marketing Ideas

Auto Parts Marketing

We decided to come up with a list of fresh auto parts marketing ideas for 2025. At first, we thought we might end up with only a dozen or so ideas but, wow, we ended up with this huge...

how automotive content marketing works flowchart

The New Definitive Guide to Automotive Content Marketing

Auto Parts Marketing

Automotive content marketing is about creating engaging, relevant, high-quality content, and using that content to connect you with existing and potential new customers. It's an important strategy because it builds brand awareness, establishes your credibility, brings in web traffic, and ...

Corvette Demographics: Income, Age, Gender and More

Automotive Market Research

Our demographic articles on this website get a lot of traffic, but we get asked where are the demographics on Corvette owners? Well, here they are. We dig into demographics by Corvette generation, starting with the most recent, the Corvette C8 that...

what questions should I ask a web developer?

Questions to Ask a Web Developer

Auto Aftermarket News & Trends, Auto Parts Marketing

How do you know what questions to ask a web developer? If you're getting your first website built, or you're switching from one platform to another, most people are in the dark about what to ask. You don't want to know how to build a website to sell auto parts and accessories, you want to know what questions to ask when...

How to start an online auto parts business

How to Start an Aftermarket Auto Parts Business

Auto Parts Marketing

Here are tips on using auto parts marketing to start an online auto parts or accessories business. Or maybe you just want ...

What Does Interchange Part Number Mean? A Guide for the Aftermarket Industry

Best Automotive Website Design: Tips, Ideas, and Examples

SEO Agency Insider: Questions Auto Parts Clients Don’t Know to Ask About SEO

AI Search for Auto Parts: How Google’s New Technology Changed the Aftermarket

AI Search Optimization Case Studies for Auto Parts

Auto Parts: How to Optimize for AI Search

The Future of AI in the Automotive Aftermarket Industry

New Auto Parts Marketing Ideas

The New Definitive Guide to Automotive Content Marketing

Corvette Demographics: Income, Age, Gender and More

Questions to Ask a Web Developer

How to Start an Aftermarket Auto Parts Business

Contact

Our Services

About Us

Our Blog