Experienced digital marketing services
for parts and
accessories.

We offer unbeatable experience and results.

Experienced digital marketing services
for parts and
accessories.

We offer unbeatable
experience and results.

Updated August 20, 2025

Unlock My Revenue Potential

Let’s turn your automotive parts website into a revenue machine!

Best-in-class automotive digital marketing agency for parts and accessories

automotive digital marketing company

Trusted by hundreds of automotive business owners

If you need search engine optimization (SEO), digital auto parts PPC advertising, social media marketing, conversion rate optimization (CRO), or help selling on marketplaces like Amazon, we’d love to have a quick chat with you!

Please scroll down to see why Hedges & Company has the most experience and offers the best digital marketing services and results in the automotive industry.

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Hedges & Company was the first digital agency for parts and accessories to be a Premier Google Partner, auto parts digital marketingAmazon Ads Verified Partner and Microsoft (Bing) Partner. Whether you sell OEM parts, racing parts, performance parts, parts for powersports, or accessories, we have certified digital marketing skills to market your company to its fullest potential. In fact, our automotive digital strategists are tested and certified by Google once a year.

US-based account strategists and data strategists, tested and certified by Google once a year.
All digital marketing clients get detailed stats in an online dashboard that is updated 24/7.
Regular meetings and strategy sessions.

We sometimes get early access to new beta programs from Google or Microsoft, which lets us use the latest search technology for your account.

Paid search results: 115% average growth in the first 6 months

automotive paid search results

Here’s a chart showing average monthly sales growth in the first 6 months, for our most recent paid search clients. This data is taken directly from Google Ads.

How’d we do it? It helps to have 21+ years of aftermarket experience under our belt. From structuring Google Ads accounts, to optimizing and managing automotive data, to selecting audiences and keywords, our experience means we hit the ground running.

Visit our paid search page to learn more

Automotive SEO and content creation services

Hedges & Company will get you on Page 1, like we’ve done thousands of times before for other clients. We’re experts at technical optimizations and content optimizations.

US-based SEO strategists to create original content.
All SEO clients get detailed stats in an online dashboard updated 24/7.
Regular meetings and strategy sessions.

seo chart

SEO success: 3,000 keywords at the top of Google

Here’s a screenshot showing how Hedges & Company grew ranked keywords for a client: zero to 3,000 keywords in positions 1, 2 or 3 on Google!

How’d we do it? Hedges & Company knows how the search algorithms reward high-quality optimized content, and we never use black hat tactics. All of our SEO strategists have over 15 years of experience, primarily in automotive.

Visit our automotive SEO page to learn more

As a Google Premier Partner, we’re required to show you this disclaimer: SEO services are not verified or endorsed by Google.

Automotive data management and optimization

Have a PIES data file? Great, but PIES is a data standard, it’s not optimized data for eCommerce. We optimize data to maximize performance in data-driven marketing like Google Shopping and Bing Shopping. This specialized service is included for our paid search clients at no extra charge. It significantly improves the results of your PPC campaigns. No other digital agency in our industry does this.

US-based data analysts to optimize your existing data.
Data optimization is included for paid search clients, no additional charge.
Regular meetings and strategy sessions.

Results from our data team: a jump in click-through rates, fewer feed errors

Here are some typical results after our Data Team optimizes product data for your Google Shopping feed. You’ll see improved click-through rates, better conversion rates and better ROI and ROAS.

How do we do it? We know how paid product advertising titles produce more clicks. And we know how optimized data improves how your product ads show for search without having to spend more.

Visit our product data feed optimization page to learn more

Unmatched aftermarket experience

over 21 years as an automotive digital marketing agencyWe know the parts and accessories business because we have over 21 years of experience in the automotive aftermarket. In fact, we’re invited to speak and share our knowledge at aftermarket industry conferences and events.

We’re unique: we have our own in-house automotive data management team to improve your search results.

We’re the only digital agency serving on the Auto Care Association/MEMA Task Force that publishes the annual eCommerce Trends and Forecast report. That means we actually help explain to our industry what’s going on with eCommerce.

Complete reporting

digital marketing reportingAll digital marketing clients get complete reporting with our online D.A.S.H. Reports™ (Data And Statistics from Hedges & Company). These are updated every 24 hours and are available to clients online. These reports aren’t templates built on a free Looker Studio account. They have a lot of detail, and your account strategist reviews these with you in recurring meetings.

Complete automotive digital marketing services

We do your digital marketing heavy lifting. We set up your Google Analytics, Google Ads, Microsoft Advertising and social media. We can work directly with your IT staff, marketing department or web developers. We create your web content and social media postings. And we’ll advise you of parts and accessories marketing trends to “future-proof” your business.

automotive digital marketing agencyAutomotive aftermarket digital marketing support

We drive sales and your digital presence with a full range of marketing services that include paid search, SEO, email marketing, conversion rate optimization, website audits and more. We’d love to have a conversation with you about growing your business.

We’re members of SEMA, the Auto Care Association and PRI, and understand the automotive industry that we serve.

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Discover the difference with the industry’s best automotive aftermarket digital marketing

Hedges & Company offers a full selection of automotive digital marketing services, content management, data management and digital marketing services. With over 21 years of experience in the automotive aftermarket, we know how to put your products and your brand in front of parts and accessories buyers.

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