Hedges & Company thought leadership
Hedges & Company is the only digital marketing agency serving on the MEMA/Auto Care Association eCommerce Task Force. This group releases an annual report on eCommerce trends and forecasts for the automotive aftermarket.
The report is released at the annual AAPEX Show and given to MEMA and Auto Care Association membership. In other words, Hedges & Company helps tell our industry where eCommerce is heading.
What we do and how we do it
Hedges & Company is the premier automotive digital marketing and research agency for the automotive aftermarket industry.


Since our founding in 2004, Jon and Julie Hedges and the Hedges & Company team have used their 100+ years of combined experience in the automotive industry to develop cutting-edge digital marketing strategies.
These strategies are supported by a background in automotive marketing research that’s unmatched in the industry. Our strategies are based on data and analytics.
Market research: Our constantly evolving market research blends qualitative and quantitative techniques to deliver important insights.
Online marketing: As the vast majority of auto parts and accessories consumers do their pre-purchase research online, we’ve focused our efforts to provide digital marketing solutions to ensure your products are seen on every screen (mobile, desktop and tablet) as customers travel the path to purchase. We also have a lot of our own primary automotive market research published right here on our website.
The digital landscape is constantly changing but our job is to help our clients prepare for the digital future.
Our clients don’t get caught off-guard with the latest Google search algorithm change, or the most recent change in the digital advertising landscape.
Marketing technology: As we’ve continued to expand with this growing market, we’ve always tried to be at the forefront of marketing technology.
Certifications: Hedges & Company is proud to hold the Premier Google Partner Agency certification. In fact, we were the first marketing agency dedicated to the aftermarket, OEM auto parts and powersports industries to have this prestigious certification. We’re also a Microsoft Partner agency and Amazon Advertising Partner agency. Being official partners of these search engine giants means we’re held to higher standards of customer service, best practice utilization, technical training and ROI for our clients.

Collaboration and strategy: When it comes to solving client problems or finding new opportunities for our clients, we have a very collaborative team environment. There isn’t a “one-size fits all” approach that works for every client, because every client is different. Because of that, our team approach is very effective.
We like to have strategic relationships with our clients where we can help solve digital marketing problems for today, as well as help prepare clients for digital marketing trends over the coming months and years.


We’re a one-stop shop for marketing services. If you need to reach consumers or a B2B audience online, via mailing lists or email, we can help with that.
We have extensive experience with automotive market research, too, and use that experience to help guide our clients. We think of our market research as our foundation to help clients grow their business.