We again dove into our US vehicle registration database of 245 million vehicles for our latest Big Data Shootout on Vehicles in Operation (VIO). This Shootout looks at the Ford F-150/F-Series, compared to Dodge Ram and Chevy Silverado pickups.…
(Editor's note: this article was originally published in November 2014, for an updated forecast, click here for a more current article.Aftermarket auto parts online continues to grow as a sales channel, and online sales will break…
We looked at our US vehicle registration database of 246.9 million vehicles to see who's winning the new vehicle registration statistics for 2014. The results of our Big Data Shootout looking at new Vehicles in Operation (VIO) were a little…
Hedges & Company gets a lot of questions on US vehicle registration data and the vehicle registration database, like "how many cars are in the U.S.?" Here are some important things you need to know about buying and using automotive registration…
If you sell auto parts online, then your website needs to make a great first impression because auto parts buyers are fleeting. This is good information to keep in mind if you're marketing your online parts store with an automotive paid search…
Automotive parts and tire stores are showing a sales increase over last year, in one of the important automotive industry trends for 2014.Brick and mortar auto parts, auto accessory and tire stores showed a 3.7% sales increase in April…
Read our automotive PPC case study #1 and #2. Do you sell aftermarket car parts online and are new to PPC (pay per click) advertising? You may wonder what will happen to your site's existing organic traffic when you start paid search.It's…
A promising second quarter of 2014 for auto parts and tire sales may be on the way, based off data from Google Trends.The ability to use Google Trends to forecast certain things such as flu outbreaks is well documented. We used data…
Note: this article was originally published in April 2014, for an updated forecast, click here for a more current article.If you're marketing automotive parts online, parts and accessories once again showed a significant sales increase…
Auto parts online paid search advertising is now more precise than ever with the ability to reach consumers by automotive interest, on specific websites or automotive forums, or by the stage of the shopping process. This online advertising is…
New vehicle registrations grew 7.2% in 2013 and here are some of the important automotive industry trends that "drove" growth, which makes them important trends for 2014. Over 15.2 million vehicles were registered in 2013 so let's jump into…
If you sell automotive parts or services online then you need to know what we discovered in our automotive SEO ranking factors and correlations study. This study evaluated factors that may contribute to a high SEO ranking in Google. This market…
Big Data Shootout: VIO Stats for Ford F-150 vs Chevy Silverado vs Ram pickups
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Auto Aftermarket News & Trends, Automotive Market ResearchEverything You Need to Know About Vehicles in Operation (VIO)
Auto Aftermarket News & Trends, Automotive Market ResearchHow Online Auto Parts Buyers Shop for Parts & Accessories
Automotive Aftermarket Marketing, Automotive Market ResearchAutomotive Industry Trends: Auto Parts & Tire Stores Start 2014 With 3.1% Sales Increase
Auto Aftermarket News & Trends, Automotive Market ResearchAutomotive PPC Case Study vs SEO
Auto Aftermarket News & Trends, Automotive Aftermarket MarketingAuto Parts Sales: Is Google Forecasting a Good 2nd Quarter?
Auto Aftermarket News & Trends, Automotive Aftermarket Marketing, Automotive Market ResearchAuto Parts Marketing: Online Sales of Parts & Accessories to Hit $5 Billion in 2014
Auto Aftermarket News & Trends, Automotive Aftermarket Marketing, Automotive Market ResearchAuto Parts Paid Search Marketing: Targeting by Interest, Websites, Vehicle Make and Topics
Auto Aftermarket News & Trends, Automotive Aftermarket MarketingTop Automobile Industry Trends for 2014
Auto Aftermarket News & Trends, Automotive Market ResearchAutomotive SEO Ranking Factors and Correlations Study
Auto Aftermarket News & Trends, Automotive Aftermarket Marketing, Automotive Market Research