Automotive Mailing Lists

DATA CARD: Hedges & Company automotive direct mail lists

Hedges & Company has the most accurate and up-to-date lists of vehicle owners and enthusiasts in the automotive aftermarket. We have a masterfile of 175 million vehicle owners with approximately 50 million email records. Our data is compiled from automotive service repair chains, car dealerships, insurance companies, finance companies and major national car clubs. 275,000 new records are added each month and refreshed every Monday. Our lists are compliant with Federal DPPA and Shelby Amendment laws.

Truck mailing lists: Ford F-150, F-250, F-350 truck owners

This mailing list is for eighth generation Ford F-series truck owners, from 1987-1991, up to current thirteenth generation (2015 and up) trucks. Owners of vintage F-series pickups are great potential buyers for restoration parts and supplies. Late model F-series truck owners are excellent targets for performance products, truck care products, interior and exterior accessories, towing accessories, outdoor and outdoor lifestyle products and enthusiast magazine subscriptions.

Also available are F-250 and F-350 Super Duty owners, including 6.0L, 6.3L, 6.7L and 7.3L Power Stroke diesel engine trucks. The Super Duty truck series branched off from the F-150 starting with the first generation (1999-2007) F-250 and F-350 (owners of F-450 and larger Super Duty trucks are more difficult to obtain in a mailing list due to the many conversions and upfitting done to the F-450 and up chassis).  Second generation (2008-2010) Super Duty trucks are available, as are the current third generation 2011-up models.

Mailing List:Ford F-series Owners   
SEGMENTS: 1987-1991 (8th gen) F-series owners   POPULARITY: rating starrating starrating starrating starrating star
  1992-1996 (9th gen) F-series owners   CHANNELS: Postal mail, email
  1997-2003 (10th gen) F-150 owners
1999-2007 (1st gen) F-250, F-350 Super Duty owners
  MARKET: Consumer
  2004-2008 (11th gen) F-150 owners   GEOGRAPHY: United States
  2009-2014 (12th gen) F-150 owners
2008-2010 (2nd gen) F-250, F-350 Super Duty owners
  2015-up (13th gen) F-150 owners
2011-2016 (3rd gen) F-250, F-350 Super Duty owners
2017-up (4th gen) F-250, F-350 Super Duty owners
COSTS: Sold in multiples of 10,000... 20,000... 50,000... and 100,000 names for mail.
Sold in multiples of 50,000... 100,000... 400,000... and 600,000 names for email (minimum two sends).
  DESCRIPTION: Hedges & Company has utilized multiple data sources to come up with vehicle owner lists designed for the automotive aftermarket, including enthusiasts with DIY activity.
AVERAGE AGE:  45   GENDER: 95% male, 5% female (approx.)
BLACK BOOK: Black Book® vehicle value available   SELECTS: Inferred Purchase Date (+$10/M); Married/single (+$10/M); Income (+$10/M); Credit Risk Score (+$10/M); Vehicle Mileage (+$10/M); Fuel type (+$10/M)

Usage: JEGS.

We spent years building and testing data, and creating strategic alliances with the original data providers to develop lists exclusively for the automotive aftermarket. We use a complete year/make/model ownership masterfile of 175 million U.S. consumers including automobile, truck and motorcycle owners, and we can drill down to consumers with a buying history of aftermarket parts and accessories with DIY behavior. We have access to hundreds of variables on each of the nation's 114 million households including vehicle ownership, income, employment, marital status, consumer buying histories and more. If you need to grow your sales and reach new customers, rely on the most current, complete consumer database available in the automotive aftermarket.