Posts

Automotive Industry Future Outlook: 2021-2023
Aftermarket AnalysisThe COVID-19 pandemic has changed the future of the automotive industry. We show the current situation and the future of the automotive industry, in just seven charts.We'll start by showing you the current impact of the pandemic on the auto…

Auto Parts eCommerce Market Share At $16 Billion in 2020
Aftermarket Analysis, Market Research, Marketing Articles Auto parts eCommerce market share: transformational shift in 2020-2021 Trends in online shopping: auto parts eCommerce market share will hit $16 billion in 2020 in the US. Auto parts eCommerce market share is projected at over $22 billion…

Auto Parts Chains Staging a Retail Comeback
Aftermarket Analysis, Market ResearchThe top auto parts chain stores appear to be staging a retail comeback during the coronavirus pandemic. The data includes weekly credit card transactions from AutoZone (NYSE: AZO), Advance Auto Parts (NYSE: AAP), O'Reilly Automotive (NASDAQ: ORLY) and NAPA Auto Parts (NYSE: GPC). These auto parts chains act as a bellwether for DIY activity as well as retail, two important [read more] ...

Automotive Direct Mail Marketing, Other Tips to Drive Shop Traffic
Marketing Articles Automotive direct mail ideas, plus auto shop advertising tips Automotive direct mail marketing is one way to combat the coronavirus shutdown, which has been devastating to local businesses. Here are some auto shop advertising tips and direct…

Coronavirus impact on the amazing automotive aftermarket: Recessions, stock market crashes, unemployment
Aftermarket Analysis What's the coronavirus impact on the auto aftermarket? What is the COVID-19 and coronavirus impact on the auto aftermarket? Most economists seem to agree right now that we're probably heading into a recession. (This is written March 27, 2020.)…

What Is The Most Popular Truck in America
Aftermarket AnalysisWe show you the most popular pickup truck in America including full-size and medium-size trucks, domestic and imported. New registrations of light trucks (including SUVs and CUVs) exceeded 9 million units in 2018. That reached around 12 million for 2019. More than 2 million pickups were sold and are expected to...

Auto Parts Industry Analysis: Online Market At $12 Billion in 2019
Aftermarket Analysis, Market Research, Marketing ArticlesHighlights from our annual auto parts industry analysis (NOTE: this article is from January, 2019. For a more current forecast click here.)• Online auto parts market will pass $12B in 2019 in the US; Projected at $19B by 2022. • North…

New Car Buyer Demographics
Market ResearchWe get asked a lot of questions about new car buyer demographics so we wanted to do some in-depth data analysis to see who buys new cars in 2020. Buying a new vehicle is a major household expenditure. It is reported that Baby Boomers...

We Bust 3 Myths About Selling Auto Parts During the Christmas Shopping Season
Marketing ArticlesCan you sell auto parts online for the Christmas shopping season? The shopping season isn't just about sweaters. We analyzed Google search trends over the past few years and bust some myths. Myth#1: Black Friday: the most important online shopping…

Auto Parts Retail Industry: Digital Influence on Retail Auto Parts Sales (Updated Sept. 2020)
Aftermarket Analysis, Market Research, Marketing ArticlesIn our auto parts retail industry analysis, we show how digital influence is driving billions of dollars in retail sales and it's not stopping. Nearly all offline retail sales begin online.Our latest auto parts retail industry outlook…

Online Parts Sales Top $10 Billion in 2018
Aftermarket Analysis, Market ResearchNote: this article was published in April 2018. For an updated article published in January 2019 on the automotive eCommerce market please follow the link.Annual automotive aftermarket trends forecast of auto parts ecommerce summary: •…

Car Parts Industry Trends: Online Parts Sales to Reach $8.9 Billion in 2017
Aftermarket Analysis, Market Research, Marketing ArticlesNote: this article dates from 2017. For a more recent article click here.Our annual ecommerce automotive aftermarket industry size forecast for vehicle parts puts online retail sales at $8.89 billion in 2017, posting a 16% increase over…