Google AdWords Help and Google Ads Support

Need Google AdWords help or Google Ads Support? Read these articles on Google Ads (formerly called Google AdWords) research, AdWords management articles and Information including how-to tips, Google Analytics and more Google AdWords became Google Ads in August 2018.

Google Ads Not Showing?

One of these articles on Google Ads may be able to help if your Google Ads are not showing. Learn more on how to use Google Ads.

Ads on Google Search and Types of Google Ads

Learn about placing ads on Google Search to show for queries for automotive aftermarket products and services and read about types of Google Ads. Articles written by a digital marketing agency specializing in paid search (PPC) for the automotive aftermarket.

Posts

We Bust 3 Myths About Selling Auto Parts During the Christmas Shopping Season

Can you sell auto parts online for the Christmas shopping season? The shopping season isn't just about sweaters. We analyzed Google search trends over the past few years and bust some myths. Myth#1: Black Friday: the most important online shopping…

SEO Marketing in the Automotive Industry: Recent Trends

SEO marketing in the automotive industry is changing significantly. Here we take a look at recent trends for SEO marketing as well as PPC for auto dealers. All marketing, not just SEO marketing, plays a heightened role as the automobile industry…
Google Shopping feed specifications

Google Shopping Feed Specifications: New Requirements For Auto Parts Images

If you use Google Shopping, you may have an email that says images are disapproved because of Google Shopping feed specifications. Maybe you received Google's "risk of disapproval" email, followed by the "preemptively disapproved" email. Or,…

Drive Auto Parts Sales with Remarketing and Google Shopping

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Free Webinar Presented by Google and Hedges & Company Sept. 20, 2017 Hedges & Company is holding an exclusive webinar in conjunction with Google. The webinar is designed specifically for OEM or aftermarket parts & accessories…

Guide for Dealers: Automobile SEO Services are Different Than Auto Parts SEO

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Automobile SEO services are significantly different than for auto parts. Shoppers search for parts differently than they search for automobiles. "Front of the house" marketing uses different search terms and a different path to purchase than…
new Google SERP format

New Google SERP Format: Facts, Fiction and Rumors

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With the recent changes to the Google search engine results page (SERP) for desktop and tablets, there are a lot of rumors and false information around the Internet, so we wanted to give automotive aftermarket advertisers some facts, informed…
motorcycle seo

Online Search for Motorcycle Parts & Accessories Growing From Mobile Traffic

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Google has released their latest report on online search statistics for motorcycle parts and accessory (P&A) shoppers. Consistent with what we're seeing for search stats for other categories, searches done on mobile devices are primarily…

Mobile Is Driving Online Tire & Wheel Search Growth

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If you are looking for online search statistics for tires and related accessories, Google has released the latest stats for the tire market. Searches done on mobile devices are driving the rapid growth in tire, tire parts and wheel online search…

Towing Search Activity Growing: Queries +28%, Mobile Search +48%

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If you need online shopping growth statistics, specifically for the towing market, look no further. Google has released the latest stats for the towing market and consumers are increasing their online search for towing parts and services. Online…
truck parts online search trends

Truck Parts & Accessories Search Trend Research: Mobile Growth Dominates, Up 60%

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This AdWords research covers searches conducted by consumers searching for parts and accessories for their trucks. Search on mobile devices dominated truck search activity, growing an amazing 60% from 2014 in the third quarter according to a…
Google AdWords Off-Road Parts

Off-Road Parts & Accessories Market Research: Total Search up 16%, Mobile up 41%

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This AdWords research is about consumers who are searching online for off-road parts and accessories for their Jeep®, trucks, UTVs, off-highway motorcycles and 4x4 vehicles. Online search queries for off-road search terms grew 16% from 2014…
Google AdWords auto parts search terms

Auto Parts Market Research: Performance Parts Search up 20%, Mobile up 45%

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This AdWords research covers consumers searching online for auto parts that modify a vehicle's performance. Online queries for performance modifying search terms grew 20% in the third quarter 2015 over the previous year, according to search…