Automotive Pay Per Click (PPC) ideas, tips, techniques and best practices. SEO vs PPC case studies. Internet marketing info for SEMA, AASA and Auto Care Association members.

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Drive Auto Parts Sales with Remarketing and Google Shopping

Free Webinar Presented by Google and Hedges & Company Sept.…

Guide for Dealers: Automobile SEO is Different Than Auto Parts SEO

Auto parts SEO is significantly different than marketing automobiles,…

Automobile Dealers: OEM Auto Parts SEO is Different Than Automobile SEO

Auto parts shoppers search for parts in six main ways: by…

Manufacturers: 3 Ways to Re-Tool Your Marketing for Today's Digital Consumer

New market research on consumers' car parts buying behavior shows…
new Google SERP format

New Google SERP Format: Facts, Fiction and Rumors

With the recent changes to the Google search engine results page…

Towing Search Activity Growing: Queries +28%, Mobile Search +48%

If you need online shopping growth statistics, specifically for…
truck parts online search trends

Truck Parts & Accessories Search Trend Research: Mobile Growth Dominates, Up 60%

This AdWords research covers searches conducted by consumers…
Google AdWords Off-Road Parts

Off-Road Parts & Accessories Market Research: Total Search up 16%, Mobile up 41%

This AdWords research is about consumers who are searching online…
Google AdWords auto parts search terms

Auto Parts Market Research: Performance Parts Search up 20%, Mobile up 45%

This AdWords research covers consumers searching online for auto…

Auto Parts SEO Guide: 6 Important Search Types to Know

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Your auto parts SEO guide If you're optimizing SEO for an auto…

Auto Parts SEO: 6 Important Search Types to Know

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If you're optimizing a website for auto parts SEO (search engine…
ppc seo case study

Auto Parts SEO vs Paid Search Case Study #3

We posted results of a case study on paid search for auto parts…