Tag Archive for: Automotive SEO PPC

How to Perform Effective Automotive Search Engine Optimization
Automotive MarketingAs search engine optimization gets more technical each year, more people in the automotive industry ask, “what is automotive SEO?” SEO E-E-A-T covers so many areas and is different if you’re considering an automotive parts website vs. an automotive dealership website. We thought we’d break it down covering best practices and...

Types of Google Searches for Auto Parts and Accessories
Auto Aftermarket News & TrendsIt's important for anyone in internet marketing to understand the different types of Google searches, how search intent matters and these six types of search queries. These are the basic types of Google searches used to find automotive aftermarket…

Updated 7/28/20: Coronavirus and Automotive Aftermarket eCommerce News
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingNote: See related article, click here: Auto parts chain store sales trends. Aftermarket eCommerce maintaining big increase from 2019(July 28) Data shows the aftermarket eCommerce channel has a significant year-over-year (YoY) revenue…

Online Holiday Shopping Statistics 2018 vs 2019: Auto Parts & Accessories
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingThe Christmas shopping season is coming! Here are some results from 2018 along with projected 2019 holiday shopping statistics. As you plan your email marketing, SEO and paid search campaigns for auto parts in December, keep these online shopping…

Digital Marketing for Car Dealers
Automotive MarketingDealership SEO internet marketing: does car dealer SEO still matter?Does dealership SEO marketing matter anymore? Why, yes, it does! Here's why. Organic traffic is a top source of web traffic for the average car dealer website.The…

SEO for the Automotive Industry: 2023 Trends
Automotive MarketingSEO for the automotive industry is changing significantly for 2023. Let's look at everything you must know about automotive SEO. This was written a few years back but still applies to 2023.All forms of marketing, not just SEO marketing,…

Google Shopping Image Requirements for Auto Parts
Automotive MarketingIf you use Google Shopping for auto parts, you may have images are disapproved for not complying with Google Shopping image requirements or Google Shopping feed specifications. Maybe you received the "risk of disapproval" notice, followed…

Hedges & Company listed on Clutch As Top Auto Parts Marketing Agency
Automotive MarketingYou can probably tell from our Clutch SEO company listing, we love motorsports and automotive aftermarket industry. We get to play [vicariously] with cars and trucks every day! That's why our online marketing results make us different from other…

Auto Parts Keyword List for SEO
Auto Aftermarket News & Trends, Automotive MarketingAre you trying to compile an auto parts keyword list for your SEO? As you may know, we recommend using our EAST acronym and Google's E-A-T to optimize web pages.Still, it's important to know how auto parts keywords play a role. We do extensive…

How to Start An Online Auto Parts Business: A Guide
Automotive MarketingHow to start an online auto parts business Here are tips on how to start an online auto parts business. These tips may apply to you even if you just want to grow your existing spare parts business. Auto parts is a fast-growing sector online.…

Drive Auto Parts Sales with Remarketing and Google Shopping
Auto Aftermarket News & Trends, Automotive MarketingFree Webinar on Google Shopping Presented by Google and Hedges & CompanyHedges & Company is holding an exclusive webinar in conjunction with Google. The webinar is designed specifically for OEM or aftermarket parts & accessories…

Guide for Dealers: Fixed Ops SEO is Different Than New Car SEO Services
Automotive MarketingFixed ops SEO is significantly different than what dealerships use for front of house SEO. Shoppers search for OEM parts differently than they search for new automobiles. Front of the house marketing uses different search terms. It also has…