Automotive Parts Digital Marketing

Read free articles on automotive parts digital marketing tips, ideas and trends. Learn best practices for auto parts digital marketing. Written for SEMA, AASA and Auto Care Association members.

Auto parts digital marketing ideas

We give you auto parts digital marketing ideas to use every day. Learn to use digital marketing. Improve your website’s visibility to increase sales.

Today’s consumers are obsessed with research before they buy a product, and more than nine out of 10 start their research online. This is true if they buy a product online or in a brick & mortar store. That’s why digital marketing is so important in the aftermarket industry today.

If you don’t use digital marketing you are missing a tremendous amount of visibility among prospective buyers.

Car parts digital marketing

Whether you call it “car parts digital marketing” or “auto parts digital marketing” it’s the same thing. The bottom line, increase your website’s visibility and your brand’s visibility online. These articles help you sell more parts.

Posts

What is Programmatic Marketing?

Marketing Articles
How programmatic marketing and real time bidding works in automotive: What is programmatic marketing? In the last decade, programmatic marketing shook up the advertising world in many industries. It's now available in the automotive aftermarket.It's…

Digital Marketing for Car Dealers

Marketing Articles
Digital marketing: does car dealer SEO matter?Does car dealer SEO matter...why, yes, it does! Here's why. Organic traffic is the #1 source of web traffic for the average car dealer website in 2021.In 2021, the average car dealer…
best auto parts website design

SEO for the Automotive Industry: 2021 Trends

Marketing Articles
SEO for the automotive industry is changing significantly for 2021. Let's look at everything you must know about automotive SEO. This was written a few years back but still applies to 2021.All forms of marketing, not just SEO marketing,…
Google Shopping logo

Google Shopping Image Requirements for Auto Parts

Marketing Articles
If you use Google Shopping for auto parts in 2021, you may have images are disapproved for not complying with Google Shopping image requirements or Google Shopping feed specifications. Maybe you received the "risk of disapproval" notice, followed…
page speed and auto parts seo guide

Auto Parts SEO Technical Guide for Marketers

Marketing Articles
We put this auto parts SEO guide together because technical issues may prevent your auto parts site from ranked organically. For automotive SEO, content and inbound linking is critical but you also need a good technical foundation to build…