• Twitter
  • Youtube
  • LinkedIn
  • Pinterest
  • Facebook
premier google partner agency microsoft partner advertising agency(234) 380-1650 Contact Us
Hedges & Company
  • Our Work
    • Case Studies
    • Blog Articles
    • About Us
  • Digital Marketing
    • Digital Marketing Overview
    • Pay Per Click PPC
    • SEO Plans
    • Programmatic Advertising
    • Website Audit
    • Results
  • Research
    • Automotive Market Research
    • Vehicle Registration Statistics
    • Vehicle Registration FAQs
  • Mailing Lists
    • Automotive Mailing Lists
    • Buy a Motorcycle Mailing List
    • Automotive B2B Lists
    • Automotive SIC, NAICS Codes
    • Mailing List FAQs
    • Mailing Lists >
      • BMW Owners Mailing List
      • Camaro Mailing List
      • Corvette Owners List
      • Electric Car Companies and Hybrid EV Lists for Direct Mail
      • Ford F-Truck Mailing List
      • Ford Mustang List
      • Harley-Davidson Mailing List
      • Jeep Owners Mailing List
      • Volkswagen Audi Recall List
      • Dodge Chrysler Jeep Recall List
      • Kia Recall List
  • Email Services
    • Email Prospecting
    • Email Lists
  • Careers
  • Menu Menu

Automotive Parts Digital Marketing

Read free articles on automotive parts digital marketing tips, ideas and trends. Learn best practices for auto parts digital marketing. Written for SEMA, AASA and Auto Care Association members.

Auto parts digital marketing ideas

We give you auto parts digital marketing ideas to use every day. Learn to use digital marketing. Improve your website’s visibility to increase sales.

Today’s consumers are obsessed with research before they buy a product, and more than nine out of 10 start their research online. This is true if they buy a product online or in a brick & mortar store. That’s why digital marketing is so important in the aftermarket industry today.

If you don’t use digital marketing you are missing a tremendous amount of visibility among prospective buyers.

Car parts digital marketing

Whether you call it “car parts digital marketing” or “auto parts digital marketing” it’s the same thing. The bottom line, increase your website’s visibility and your brand’s visibility online. These articles help you sell more parts.

Posts

What is Programmatic Marketing?

Marketing Articles
How programmatic marketing and real time bidding works in automotive: What is programmatic marketing? In the last decade programmatic marketing shook up the advertising world in other industries. It's like the way radio or TV ads did a couple…
0 Comments
/
December 18, 2020

Digital Marketing for Car Dealers

Marketing Articles
Digital marketing for car dealers: does SEO matter?Yes, digital marketing for car dealers matters.It matters for SEO, too. Organic traffic is the #1 source of web traffic for the average car website in 2021.In 2021, the average…
October 10, 2018
best auto parts website design

SEO for the Automotive Industry: 2021 Trends

Marketing Articles
SEO for the automotive industry is changing significantly for 2021. Let's look at everything you must know about automotive SEO. This was written a few years back but still applies to 2021.All forms of marketing, not just SEO marketing,…
October 9, 2018
Google Shopping logo

Google Shopping Image Requirments and Data Guidelines for Auto Parts in 2021

Marketing Articles
If you use Google Shopping for auto parts in 2020, you may have images are disapproved due to not complying with Google Shopping image requirements or Google Shopping feed specifications. Maybe you received the "risk of disapproval"…
September 13, 2018
page speed and auto parts seo guide

Auto Parts SEO Technical Guide for Marketers

Marketing Articles
We put this auto parts SEO guide together because technical issues may prevent your auto parts site from ranked organically. For automotive SEO, content and inbound linking is critical but you also need a good technical foundation to build…
July 26, 2018
clutch seo agencies

Hedges & Company listed on Clutch As Top Auto Parts Internet Marketing Agency

Marketing Articles
The team here at Hedges & Company loves the motorsports and automotive aftermarket industries. We get to work [vicariously] with cars and trucks every day. That's why our online marketing results make us different from other agencies—we…
July 26, 2018
auto parts ecommerce platform

Automotive Ecommerce Trends: Shoppers Searching for Manufacturer Websites

Aftermarket Analysis, Market Research, Marketing Articles
Auto parts eCommerce trends: Why auto parts shoppers search for manufacturer websites before making a purchase Here's one of the most important automotive eCommerce trends. While consumers search for an automotive eCommerce website, they also…
June 5, 2018

What To Expect From An Auto Parts SEO Company: A Guide

Aftermarket Analysis, Marketing Articles
Are you looking for an auto parts SEO company for your parts website (manufacturer or retailer)? How do you know what you should expect in terms of experience, services and results?If you need SEO services, how do you know what to even…
May 28, 2018
auto parts seo

Auto Parts Keyword List for SEO

Aftermarket Analysis, Marketing Articles
[Auto parts keyword list article updated for 2020] Are you trying to compile an auto parts keyword list for your SEO?As you may already know, we do extensive testing and experimenting on what works best for SEO. We also do our own case studies…
May 21, 2018

Start An Online Auto Parts Business: A How-To Guide

Marketing Articles
How to start an online auto parts business (updated for 2020) Here are 6 tips on how to start an online auto parts business. These apply even if you just want to grow your existing spare parts business. Auto parts is a fast-growing sector…
April 8, 2018

Drive Auto Parts Sales with Remarketing and Google Shopping

Aftermarket Analysis, Marketing Articles
Free Webinar on Google Shopping Presented by Google and Hedges & CompanyHedges & Company is holding an exclusive webinar in conjunction with Google. The webinar is designed specifically for OEM or aftermarket parts & accessories…
September 8, 2017

Guide for Dealers: Fixed Ops SEO Services are Different Than New Car SEO Services in 2020

Marketing Articles
Fixed ops SEO services are significantly different than what dealerships use for front of house SEO. Shoppers search for OEM parts differently than they search for new automobiles. Front of the house marketing uses different search terms.…
April 27, 2017
Page 1 of 41234

Hedges & Company blog

BLOG HOME

Driven by results.
Powered by knowledge.

Blog Categories

  • Aftermarket Analysis (129)
  • Market Research (105)
  • Marketing Articles (112)

Our Latest Articles

  • Email Marketing Trends 2021January 14, 2021 - 4:11 pm
  • What is Programmatic Marketing?December 18, 2020 - 2:00 pm
  • Automotive Internet Marketing: Consumer Search PatternsOctober 10, 2020 - 8:50 am

Location

Hedges & Company
5603 Darrow Road, Suite 100
Hudson OH 44236-5015
(234) 380-1650
Hours: 8:30am-5:00pm EST Mon.-Fri.
All company names, brand names, trademarks and logos are the property of their respective owners. BuyerZoom™ and BrandZoom™ are trademarks of Hedges & Company. Copyright 2021 Hedges & Company.

Our Services

  • Digital Marketing
  • Research
  • Mailing Lists
  • Email Services
  • Vehicle Recall Lists
  • In-Market Lists
  • Automotive Direct Mail Advertising

About Us

  • About Us
  • Our Team
  • Careers
  • Case Studies
  • News
  • Privacy & Legal

Our Blog

  • Blog Home Page
  • Aftermarket Trends & Analysis
  • Automotive Market Research
  • Aftermarket Marketing Articles
Scroll to top
Fast Quote


    Search Engine Optimization (SEO) on Google or BingPaid Search (PPC) on Google or BingDisplay ads & banner adsEmail marketingGoogle ShoppingNot sure (You can describe what you need at the bottom of the page)


    Immediate! Please get back to me right awayWithin a month1 or 2 monthsJust gathering information for now


    Not being managed, or not doing online marketingManaging in-houseOutside agency


    Having positive ROI: sales vs. budgetIncreasing traffic to my websiteIncreasing brand awarenessCompeting with Amazon or eBayOther (please explain below)


    $5,000 or less$5,000 to $7,500$7,500 to $10,000$10,000 or more

    This form uses Akismet to prevent spam submissions.

    Website Audit


      Website SEO AuditDigital Marketing Audit


      Immediate! Please get back to me right awayWithin a month1 or 2 monthsJust gathering information for now

      This form uses Akismet to prevent spam submissions.

      SEO Quote


        Base SEO PlanSEO Leader Plan


        Immediate! Please get back to me right awayWithin a month1 or 2 monthsJust gathering information for now

        This form uses Akismet to prevent spam submissions.

        Mailing List Quote


          Postal listEmail listOnline digital audience

          This form uses Akismet to prevent spam submissions.

          Paid Search


            Google Shopping PlanBasic Paid Search PlaneCommerce LeaderNative or Programmatic Advertising


            Immediate! Please get back to me right awayWithin a month1 or 2 monthsJust gathering information for now

            This form uses Akismet to prevent spam submissions.