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Automotive SEO Services: A Guide
Marketing ArticlesAuto parts SEO services: does it really matter?
Yes, automotive SEO services matter. Organic traffic is the #1 source of web traffic for the average automotive website in 2019.
In 2019, the average automotive website receives 50% of total…
SEO for the Automotive Industry: 2020 Trends
Marketing Articles(Updated for 2020) SEO for the automotive industry is changing significantly for 2020. Here we take a look at recent trends for automotive SEO services as well as PPC for auto dealers.
All forms of marketing, not just SEO marketing, play…
Google Shopping Feed Specifications: New Requirements For Auto Parts Images
Marketing ArticlesIf you use Google Shopping for auto parts, you may have images are disapproved because of Google Shopping feed specifications or not complying with Google Shopping image requirements. Maybe you received Google's "risk of disapproval" email,…
Auto Parts SEO Technical Guide for Marketers
Marketing Articles
We put this auto parts SEO guide together because technical issues may prevent your auto parts site from ranked organically. For automotive SEO, content and inbound linking is critical but you also need a good technical foundation to build…
Hedges & Company listed on Clutch As Top Auto Parts Internet Marketing Agency
Marketing ArticlesThe team here at Hedges & Company loves the motorsports and automotive aftermarket industries. We get to work [vicariously] with cars and trucks every day. That's why our online marketing results make us different from other agencies—we…
Automotive Ecommerce Trends: Shoppers Searching for Manufacturer Websites
Aftermarket Analysis, Market Research, Marketing ArticlesAuto parts eCommerce trends: Why auto parts shoppers search for manufacturer websites before making a purchase
Here's one of the most important automotive eCommerce trends. While consumers search for an automotive eCommerce website, they also…
What To Expect From An Auto Parts SEO Company: A Guide
Aftermarket Analysis, Marketing Articles
Are you looking for an auto parts SEO company for your parts website (manufacturer or retailer)? How do you know what you should expect in terms of experience, services and results?
If you need SEO services, how do you know what to even…
Auto Parts Keyword List for SEO
Aftermarket Analysis, Marketing Articles[Auto parts keyword list article updated for 2020] Are you trying to compile an auto parts keyword list for your SEO?
As you may already know, we do extensive testing and experimenting on what works best for SEO. We also do our own case studies…
How to Start An Online Auto Parts Business
Marketing ArticlesHow to start an online auto parts business
Here are 6 tips on how to start an online auto parts business, or even if you just want to grow your existing business. Auto parts is a fast-growing sector online, so it's worth digging into marketing…
Drive Auto Parts Sales with Remarketing and Google Shopping
Aftermarket Analysis, Marketing ArticlesFree Webinar on Google Shopping Presented by Google and Hedges & Company
Hedges & Company is holding an exclusive webinar in conjunction with Google. The webinar is designed specifically for OEM or aftermarket parts & accessories…
Guide for Dealers: Automobile SEO Services are Different Than Auto Parts SEO
Market Research, Marketing ArticlesAutomobile SEO services are significantly different than for auto parts. Shoppers search for parts differently than they search for automobiles. "Front of the house" marketing uses different search terms and a different path to purchase than…
Manufacturer-to-Consumer, Direct to Consumer (DTC) eCommerce On The Rise in Automotive Industry
Aftermarket Analysis, Market Research, Marketing Articles.Note: this direct to consumer article is updated for 2019.
Manufacturer-to-consumer on the rise: The case for direct to consumer (DTC) eCommerce
The growth of the Internet has opened the door for manufacturer to consumer, or direct to consumer…