Tag Archive for: Automotive Aftermarket
Vehicle Segment Trends by Region
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingJumpstart Automotive Group released a report on online car shopping trends by U.S. region, showing the top vehicle segments as well as the top shopping considerations. The company analyzed behaviors of automotive website users in 2012 "to draw…
A Sign Auto Parts Retail Sales Are Slowing?
Auto Aftermarket News & Trends, Automotive MarketingToday's trend is a little concerning: the growth in auto parts sales is slowing down compared to the first half of 2012. This is important to watch as you plan your company's automotive aftermarket forecast for 2013. Auto parts trends 2012 Retail…
Grow Sales With New Products From the SEMA Show
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingWelcome back to the Hedges & Company blog, today we cover how to grow your sales with new products. We're introducing a new term for some of our readers, the New Product Ratio (NPR).The specialty auto parts industry thrives on new products…
Trend 17: 3 Things You Didn’t Know About Audi Owners
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingToday, we continue our trends with a look at Audi owners (for a quick comparison to all new car owners in 2019 click here). Below are some interesting facts and demographic information about people who own any model Audi.Audi is a German…
Trend 22: The Importance of Email in Online Shopping
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingWelcome back to our blog! Today we will give you a look at how important email is when driving up sales during the holiday season.Email is an important tool for increasing your online traffic, as well as sales— especially on key promotional…
Retail Auto Parts Sales Outlook for 2012
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingWelcome back to our blog! Today we'll look at auto aftermarket Trend 25: Our outlook for retail auto parts and accessories sales for 2012 and two important industry trends you should know: Auto parts trends 2012 1). January-June 2012 showed…
Amazon and 3 Predictions for the Automotive Aftermarket
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingOur series of automotive trends continues with our predictions on one of the automotive aftermarket's largest retailers, Amazon.Prediction 1: Amazon will start charging sales tax. More states are following suit in the bid to make Amazon charge…
Trend 32: The Consumer’s Definition of Performance
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingA large portion of the automotive aftermarket offers products that improve "performance," but what exactly is performance? In 2009, Hedges & Company originated market research on how automotive enthusiasts define "performance" as part of…
Trend 34: 3 Things You Didn’t Know About 2008-2013 Dodge Challenger Owners
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingThe Dodge Challenger resurfaced in 2008 after being dormant for 25 years, thrilling Mopar fans and muscle car enthusiasts alike. The third generation of its kind, the 2008-2013 Challenger sold over 100,000 vehicles in its first 4 years of…
4 Things Wrong With Your Social Media Strategy
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingAre you making these common mistakes with your social media strategy?Mistake 1: Assuming that consumers follow you to have a "relationship." Most don't. The vast majority of consumers follow brands on social media to get discounts. Only two…
Trend 37: The Automotive Interests of Fuel and Oil Pump Buyers
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingOur 37th market research trend will give you a look at the automotive interests of fuel and oil pump buyers.380 enthusiasts who had shopped for or purchased a fuel or oil pump took this survey and were given a list of 8 automotive interests…
Trend 38: Top 3 Fuel and Oil Pump Brands Recommended by Consumers
Auto Aftermarket News & Trends, Automotive Market ResearchToday we will give you a look at some market research, showing the brands of fuel and oil pumps consumers recommend as the best!Our BrandZoom: Fuel and Oil Pumps market research report contains data about consumers' brand preferences and experiences,…
