Automotive Aftermarket Trends in 2021

What are the important automotive aftermarket trends in 2021? We’re the leading digital marketing agency in the aftermarket and here are our trends to watch. We give our expert analysis on the aftermarket industry. There are a lot of aftermarket trends to watch including after effects of the massive coronavirus pandemic, which affected the aftermarket world-wide.

Automotive trends: driving in new directions for 2021

Some of the latest trends in the automotive aftermarket include the continuing impact of COVID-19, the expanding use of video for digital marketing, programmatic advertising, real-time bidding (RTB), continuing changes with Google’s search algorithms and more.

We expect more merger & acquisition (M&A) activity in 2021 than in 2020.

Automotive marketing trends 2021

We’ll include our annual projection on auto parts eCommerce trends for 2021 as soon as it is published. This will include our forecast for online sales of auto parts. Learn about the auto parts industry and how it’s changing to even more online sales. Read about the 2021 continuing trends towards mobile shopping, too.

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Website Taxonomy Best Practices for Automotive Sites

Auto Aftermarket News & Trends, Automotive Marketing

In this article, we asked automotive data guru Chris Fellows of DCi about website taxonomy best practices. Simply put, website taxonomy is the process to create a classification system for a site. It's a system of naming and organizing products into logical groups that share similar characteristics.