Tag Archive for: Auto Aftermarket Industry News & Automotive Aftermarket Research
A Sign Auto Parts Retail Sales Are Slowing?
Auto Aftermarket News & Trends, Automotive MarketingToday's trend is a little concerning: the growth in auto parts sales is slowing down compared to the first half of 2012. This is important to watch as you plan your company's automotive aftermarket forecast for 2013. Auto parts trends 2012 Retail…
Trend 16: 3 Things You Didn’t Know About 2008-2012 Honda Accord Owners
Auto Aftermarket News & Trends, Automotive Market ResearchThe Honda Accord became the first car from a Japanese manufacturer to be produced in the U.S. in 1982. Since then, it has been one of the best selling foreign models and is rated as one of the world's most reliable vehicles. The eighth generation…
Trend 17: 3 Things You Didn’t Know About Audi Owners
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingToday, we continue our trends with a look at Audi owners (for a quick comparison to all new car owners in 2019 click here). Below are some interesting facts and demographic information about people who own any model Audi.Audi is a German…
Trend 18: Where Consumers Find Information on Engine Parts, by Age Group
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingToday we are going to look at some of our own research to give you an idea of where enthusiasts go to find information about engine parts. We will also look at how certain age groups tend to visit different outlets to find their answers.As…
Trend 24: Where Crankshaft Buyers Find Information
Auto Aftermarket News & Trends, Automotive Market ResearchHave you ever wondered where automotive enthusiasts find information about products, vehicles, maintenance, and what's going on in the automotive world? We surveyed automotive enthusiasts who had recently bought or shopped for crankshafts to…
eBay and 3 Predictions for the Automotive Aftermarket
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingThe online giant eBay is growing and evolving with both consumers and merchants in mind. It's now more than an online auction site and "the world's online marketplace." It has evolved into sales platforms and technologies, through its many subsidiaries,…
Google and 4 Predictions for the Automotive Aftermarket
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingGoogle is significantly changing the online landscape with new services like Google+, Google Wallet and Google Shopping. Here are our predictions how these services will be a significant specialty auto parts industry trend. Prediction 1: SEO…
Trend 29: SEMA CDI, Consumer Confidence And a September Rebound
Auto Aftermarket News & Trends, Automotive Market ResearchToday's market research trend: Consumer Demand and Confidence improved in September 2012.The SEMA Consumer Demand Index (CDI) and Consumer Confidence rebounded in September. The SEMA CDI jumped to 45, the highest level since it hit 57 back…
Trend 47: Online Research Leads to Local Purchases
Auto Aftermarket News & Trends, Automotive Market ResearchAccording to an Automotive Aftermarket Study in 2010 performed by Google, the average online research to offline purchase conversion rate for auto parts is 85%. In other words, of all buyers who research online to make an in-store purchase,…
Trend 50: 3 Things You Didn’t Know About 2005-2013 Corvette Owners
Auto Aftermarket News & Trends, Automotive Market ResearchToday we will take a look at owners of the 2005-2013 sixth generation Corvette. This American classic has been around for more than 50 years and has won many awards since its inception. The C6 Vette is an important vehicle in the specialty…
Camshaft Buyers Look to Improve Performance in Their Vehicles
Auto Aftermarket News & Trends, Automotive Market Research, Automotive Marketing Today's trend takes a look at camshaft consumers based on our surveys of enthusiasts who have purchased camshafts.Our BuyerZoom reports show consumer shopping habits and behavior based on surveys sent to over 3,000 automotive enthusiasts.…
