Posts
Jeep Demographics: Income, Age, Gender and More
Market ResearchWhat state has the most Jeep® vehicles? Why are Jeeps so popular? We'll kick off our Jeep demographics article with the states with the most Jeeps. Learn more about why are Jeeps so popular. The state with the most may surprise you. It's…
Tesla Model 3 Demographics: Income, Age, Gender and More
Market Research Demographics of Tesla Model 3 owners: average income Let's start our Tesla Model 3 demographics analysis with average household income. A Tesla Model 3 owner household makes $128,140 per year. The Tesla Model S owner has an average household…
New BMW Owner Demographics: Income, Age, Gender and More
Market ResearchWe compare demographics of BMW owners including home ownership, household income, gender, presence of children in the home, and more. Learn who's buying new BMWs and compare the national...
Tesla Owner Demographics: Income, Age, Gender and More
Market ResearchCurious about Tesla owner demographics, including Model S and Model X owners? Read on! (By the way, here's the link if you're looking for demographics on the Tesla Model 3). Tesla owner demographics: average income of a Tesla owner The…
Most popular vehicle in each state: fun facts
Aftermarket Analysis, Market ResearchLooking at the most popular vehicle in each state in the US we found some interesting things that you can use for your next trivia contest for categories like "hybrid car sales statistics" or "hybrid car facts." We start out with popular…
Automotive Ecommerce Trends: Shoppers Searching for Manufacturer Websites
Aftermarket Analysis, Market Research, Marketing ArticlesAuto parts eCommerce trends: Why auto parts shoppers search for manufacturer websites before making a purchase Here's one of the most important automotive eCommerce trends. While consumers search for an automotive eCommerce website, they also…
Auto Parts Retail Industry: Digital Influence on Retail Auto Parts Sales (Updated Sept. 2020)
Aftermarket Analysis, Market Research, Marketing ArticlesIn our auto parts retail industry analysis, we show how digital influence is driving billions of dollars in retail sales and it's not stopping. Nearly all offline retail sales begin online.Our latest auto parts retail industry outlook…
Guide for Dealers: Fixed Ops SEO is Different Than New Car SEO Services
Marketing ArticlesFixed ops SEO is significantly different than what dealerships use for front of house SEO. Shoppers search for OEM parts differently than they search for new automobiles. Front of the house marketing uses different search terms. It also has…
Manufacturer-to-Consumer, Direct to Consumer (DTC) eCommerce On The Rise in Automotive Industry
Aftermarket Analysis, Market Research, Marketing ArticlesManufacturer-to-consumer on the rise: The case for direct to consumer (DTC) eCommerce The growth of the Internet has opened the door for manufacturer to consumer, or direct to consumer (DTC) eCommerce. That's exactly what today's digital-savvy…
Truck Parts & Accessories Search Trend Research: Mobile Growth Dominates, Up 60%
Aftermarket Analysis, Marketing ArticlesThis Google Ads research covers consumers searching for parts and accessories for their trucks. Search on mobile devices dominated truck search activity, growing an amazing 60% from 2014 in the third quarter according to a Google search metrics…
Off-Road Parts & Accessories Market Research: Total Search up 16%, Mobile up 41%
Aftermarket Analysis, Marketing ArticlesThis AdWords research is about consumers who are searching online for off-road parts and accessories for their Jeep®, trucks, UTVs, off-highway motorcycles and 4x4 vehicles. Online search queries for off-road search terms grew 16% from 2014…
Auto Parts Market Research: Performance Parts Search up 20%, Mobile up 45%
Aftermarket Analysis, Marketing ArticlesThis Google Ads research covers consumers searching online for auto parts that modify a vehicle's performance. Online queries for performance modifying search terms grew 20% in the third quarter 2015 over the previous year, according to search…
