Automotive Market Research Reports & Analysis

Articles covering automotive market research reports, research analysis, automotive industry trends and vehicle registration reporting.

Automotive Market Research Reports

Hedges & Company is a leading author and publisher of automotive market research, and here are articles we have authored showing various market research projects we’ve worked on. We specialize in automotive focus groups (in-person and online), market research surveys, consumer surveys, brand research and brand perception studies, and more.

Data Used in Automotive Market Research

Do you need to know how many licensed drivers there are in the US? The popularity of certain vehicles by geographic region? Demographics of vehicle owners? Vehicles in operation (VIO) data including the number of vehicles in the US? Sales trends or ecommerce trends? Look no further, we have you covered in the latest research data.

When Is The Best Time To Send An Email Campaign?

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Rising above the clutter and noise in the inbox is your goal. First impressions are critical in email marketing and although the subject line grabs attention, when does it grab attention? If your email is sent at the wrong  time, your message…

Are Manufacturers the Catalyst for the Specialty Equipment Industry?

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Are specialty equipment manufacturers the light at the end of the tunnel? In a recent SEMA Financial Benchmarking research report, 70% of manufacturers reported an increase in year-to-date sales through June 2010. This optimism seems to continue…

What if You Invested $1,000 in Automotive Aftermarket Companies?

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Also see our update on this topic, posted November 2, 2010 If you invested $1,000 in the S&P 500 and $1,000 in a representative group of publicly-traded automotive aftermarket companies on January 1, 2008, how would your investment look…

Ideas For The Best Email Marketing Subject Lines

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Email marketing best practices call for analysis of subject lines which have a huge influence on the open rate. An appropriate subject line also influences the click-through rate. Why is this so important? Let's say in a year you send 100,000…

Hedges & Company Principals To Speak at SEMA Show

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Tuesday, November 2 at 11:00 am, Julie Hedges, President of Hedges & Company, will speak about the SEMA Financial Benchmarking program in room N259 at the Las Vegas Convention Center. How does your business compare? The SEMA Financial Benchmarking…