
Website Taxonomy Best Practices for Automotive Sites
Auto Aftermarket News & Trends, Automotive MarketingIn this article, we asked automotive data guru Chris Fellows of DCi about website taxonomy best practices. Simply put, website taxonomy is the process to create a classification system for a site. It's a system of naming and organizing products into logical groups that share similar characteristics.

Future of the Automotive Industry: 2020 Predictions by Automotive Industry Experts
Auto Aftermarket News & TrendsIndustry experts give their predictions of automotive aftermarket industry trends for 2020. They offer their takes on video advertising, website design and speed, product data and AI. There are also predictions on 3P marketplaces including Walmart, Amazon and...

What Is The Most Popular Truck in America
Auto Aftermarket News & TrendsNew registrations of pickup trucks broke 2 million in 2018 and came in at about 2.8 million for 2019. Despite the pandemic, in 2020 pickups sold about 3 million units. In 2021 pickups were around 2.1 million units. 2022 was at 2.8 million units. The Ford F-series is the...

Conversion Rate Analysis of Automotive Sites
Auto Aftermarket News & Trends, Automotive MarketingFree website conversion tool for your automotive website After extensive research and conversion rate analysis, we built a free website conversion tool you can use to measure or predict your own conversion rate.Our conversion rate experts…

Auto Parts eCommerce Solutions
Auto Aftermarket News & Trends, Automotive MarketingHere's the ultimate comparison of the 57 best automotive parts eCommerce platforms. Websites selling parts and accessories have a unique requirement for shoppers to easily find parts based on fitment. If you're looking for an auto parts eCommerce website builder we strongly recommend using one that understands fitment...

Online Holiday Shopping Statistics 2018 vs 2019: Auto Parts & Accessories
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingThe Christmas shopping season is coming! Here are some results from 2018 along with projected 2019 holiday shopping statistics. As you plan your email marketing, SEO and paid search campaigns for auto parts in December, keep these online shopping…

Tesla Model 3 Demographics: Income, Age, Gender and More
Automotive Market ResearchDemographics of Tesla Model 3 owners: average income Let's start our Tesla Model 3 demographics analysis with average household income. In 2022 a Tesla Model 3 owner has household income of $133,879 per year, up from $128,140 per year four…

New BMW Owner Demographics: Who Drives a BMW Anyway?
Automotive Market ResearchWe compare demographics of BMW owners including home ownership, household income, gender, presence of children in the home, and more. Learn who's buying new BMWs and compare the national...

Auto Parts Industry Analysis: Online Market At $12 Billion in 2019
Auto Aftermarket News & Trends, Automotive Market Research, Automotive MarketingHighlights from our annual auto parts industry analysis (NOTE: this article is from January, 2019. For a more current forecast click here.)• Online auto parts market will pass $12B in 2019 in the US; Projected at $19B by 2022. • North…

New Car Buyer Demographics
Automotive Market ResearchWe get asked a lot of questions about new car buyer demographics so we wanted to do some in-depth data analysis to see who buys new cars in 2020. Buying a new vehicle is a major household expenditure. It is reported that Baby Boomers...