Posts Tagged ‘ auto parts ’

New Auto Market Research: Secrets of Parts Buyers Revealed

May 7, 2012
New Auto Market Research: Secrets of Parts Buyers Revealed

New BuyerZoom and BrandZoom reports are available through the Hedges & Company Market Research Store. We’ve added new reports covering engine bearings, carburetors, connecting rods, cylinder heads, engine blocks, performance fasteners, fuel and oil pumps, gaskets, lifters, pistons, push rods, rocker arms, valves, and valve springs. For the first time in the automotive aftermarket it is possible to obtain affordable research reports focused on buyers of specific types of parts. BuyerZoom reports give you extensive behavioral data on consumers who shopped for or purchased specific types of parts, while BrandZoom reports show consumer perceptions...

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Americans Spend More Income on Auto Parts, Reversing Long-Term Trend

January 23, 2012
Americans Spend More Income on Auto Parts, Reversing Long-Term Trend

A bit of good news to add to our post last month that sales of auto parts for 2011 will show an increase over 2010: Our market research shows the amount of auto parts purchased as a percentage of personal income has reversed a downward trend of more than 10 years. In 2010, retail sales of auto parts represented about half a percent of personal income (0.0513% to be exact). Preliminary numbers for 2011 show the first increase in that percentage in more than 10 years, to levels not seen since 2008. We’re projecting...

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Are Manufacturers the Catalyst for the Specialty Equipment Industry?

September 13, 2010
Are Manufacturers the Catalyst for the Specialty Equipment Industry?

Are specialty equipment manufacturers the light at the end of the tunnel? In a recent SEMA Financial Benchmarking research report, 70% of manufacturers reported an increase in year-to-date sales through June 2010. This optimism seems to continue through the fall months as 64% of the manufacturers expect sales to improve by an average of 17.5% through August, September, and October. However, retailers and distributors do not share that nearly unbridled enthusiasm. In the same market research report, 48% of retailers report an increase and 52% of distributors report increase in year-to-date sales for the...

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A Checklist If You’re Thinking of Selling Online

August 30, 2010

A friend of ours, Rob Eberhart, posted a good checklist to follow if you’re considering selling automotive performance parts and accessories online. Rob’s an expert on selling auto parts online and works at Direct Communications, Inc. (DCi), and his blog is over on the CatalogRack eStore site, found here. His checklist is good advice for anyone starting out. His six most important things to check off: 1). First, decide how you’ll sell online: turnkey website, through shopping sites like eBay, or build your own site from scratch (very expensive!). 2). Don’t forget the data!...

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